Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.

Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Paid media, Marketing Materials, Instagram, Advertising, Social Media, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Campaign Management, Information Privacy, Target Audience, Data Collection, Brand Management
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Target Audience, Advertising, Campaign Management, Advertising Campaigns, Communication Planning, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Public Relations, Communication Strategies, Marketing Effectiveness, Paid media, Marketing, Communication, Business Strategy, Business Communication, Business Process
Beginner · Specialization · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Content Marketing, Creative Design, Target Audience, Generative AI, Digital Advertising, Visual Design, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Content Performance Analysis, Pay Per Click Advertising, Search Engine Marketing, Performance Metric, Campaign Management, Performance Analysis, Keyword Research, Performance Measurement, Bidding, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Digital Marketing, Key Performance Indicators (KPIs), Test Planning, Copywriting
Beginner · Specialization · 1 - 3 Months

SkillUp
Skills you'll gain: Google Ads, Online Advertising, Paid media, Keyword Research, Social Media Campaigns, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Microsoft PowerPoint, Oral Expression, Communication, Storytelling, Peer Review, Motivational Skills, Constructive Feedback, Driving engagement, Concision, Writing and Editing, Drive Engagement, Action Oriented, Communication Strategies, Target Audience, Writing, Non-Verbal Communication
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Email Marketing, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, AI Product Strategy, Social Media Marketing, Artificial Intelligence and Machine Learning (AI/ML), Search Engine Optimization, Deep Learning
Beginner · Specialization · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Google Ads, Marketing, Paid media, Digital Marketing, Data Ethics, Business Metrics, Augmented Reality, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
Beginner · Course · 1 - 4 Weeks