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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créer un calendrier de contenu pour tweeter en continuité

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Scheduling, Calendar Management, Drive Engagement, User Accounts, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Tool Development and Integration

    Skills you'll gain: AI Workflows, Tool Calling, OAuth, Model Context Protocol, AI Orchestration, AI Integrations, Generative AI Agents, Interoperability, Agentic Workflows, Application Programming Interface (API), Agentic systems, Authentications, Real Time Data, Data Persistence, Context Management, Software Design Patterns, Authorization (Computing)

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Flick Social for Beginners: Accelerating Social Media Output

    Skills you'll gain: Social Media Campaigns, Content Scheduling, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Keyword Research, Campaign Management, Content Creation, Digital Marketing Tools, Target Market, Driving engagement, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Winning at Sales

    Skills you'll gain: Sales Presentations, Sales Management, Sales, Selling Techniques, Sales Strategy, Account Management, Sales Territory Management, General Sales Practices, Account Strategy, Sales Process, Closing (Sales), Presentations, Showrooms, Client Services, Customer Acquisition Management, Employee Coaching, Customer Relationship Management, Overcoming Objections, Rapport Building

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Manipulation and Cleaning in R

    Skills you'll gain: Data Manipulation, Data Cleansing, Data Wrangling, Data Quality, Data Preprocessing, Tidyverse (R Package), Data Transformation, R (Software), R Programming, Data Processing, Text Mining, Data Validation, Generative AI, Data Integrity, Data Structures, AI Integrations, Anomaly Detection

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Planning: Manage Content Like a Pro

    Skills you'll gain: Content Scheduling, Content Development and Management, Content Performance Analysis, Content Strategy, Target Audience, Calendar Management, Production Planning, Scheduling, Production Process, Digital Publishing, Content Management, Production Schedule, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Production Management, Organizational Structure

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Demand Planning in RStudio: Create Demand Forecast

    Skills you'll gain: Demand Planning, Customer Demand Planning, Supply Chain Planning, Production Planning, Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Inventory Management System, Data Analysis, Plot (Graphics), R Programming, Data Visualization, R (Software), Model Evaluation, Model Training

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Managing Data as a Product: Scalable Data Architectures

    Skills you'll gain: Data Architecture, Distributed Computing, Data Modeling, Scalability, Data Management, Data Strategy, Software Architecture, Semantic Web, Continuous Deployment, Information Architecture, CI/CD, Maintainability, AI Enablement, Organizational Structure, AI Integrations, Product Automation, Interoperability, Data Analysis, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    Sales with AI

    Skills you'll gain: AI Enablement, Revenue Forecasting, Artificial Intelligence, Business Development, Lead Generation, Customer Engagement, Data-Driven Decision-Making, Customer Insights

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 Market Research: Consumer Behavior & Psychology

    Skills you'll gain: Surveys, Market Research, Survey Creation, Marketing Psychology, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Target Market, Market Intelligence, Marketing Strategies, Market Analysis, Qualitative Research, Marketing Planning, Persona Development, Customer Insights, Discussion Facilitation, Decision Making

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Rmarkdown, Knitr, Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Market Research, Regression Analysis, Predictive Modeling, Quantitative Research, Data Analysis, Statistical Analysis, Key Performance Indicators (KPIs), R Programming, Excel Formulas, Business Intelligence, Data Visualization, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Data Science Foundations with No-Code Tools

    Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Data Presentation, Data Analysis, Dashboard Creation, Interactive Data Visualization, No-Code Development, Market Data, Data Science, Predictive Modeling, Data Ethics, Data Capture, Data Processing, Data Transformation, Data Integrity, Data Cleansing, Applied Machine Learning, Data Governance, Data Collection, Data Integration

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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