Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.
Michigan State University
Skills you'll gain: Animations, Storyboarding, Animation and Game Design, Unity Engine, Color Theory, Video Game Development, Adobe Photoshop, Game Design, Graphics Software, Graphical Tools, Creative Design, Graphic and Visual Design, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Wrangling, Data Manipulation, Data Transformation, Data Integration, Extract, Transform, Load, Data Processing, Data Preprocessing, Data Cleansing, Data Quality, Alteryx, SQL, Data-Driven Decision-Making, Business Analysis, Data Pipelines, Relational Databases, Data Integrity, Internal Communications, Data Collection, Python Programming, Automation
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Performance Testing, Performance Stress Testing, Information Architecture, System Configuration, Content Management Systems, Performance Tuning, Verification And Validation, Technical Documentation, Collaborative Software, Content Management, User Interface (UI), UI Components, Document Management, Usability, Version Control, Scalability, Data Management
Intermediate · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Competitive Analysis, Market Dynamics, Business Strategy, Market Share, Market Analysis, Growth Strategies, Business Transformation, Market Opportunities, Product Lifecycle Management, Organizational Structure, Innovation, Supply And Demand, Policy Development, Consolidation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management (CRM) Software, User Provisioning, Application Deployment, User Accounts, Data Import/Export, Customer Relationship Management, Data Validation, Business Process Automation, Data Integrity, Cloud Computing Architecture, Workflow Management, Business Reporting, Data Migration, Data Management, Object-Relational Mapping, Automation, Role-Based Access Control (RBAC), Identity and Access Management
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Driving engagement, Content Development and Management, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Engagement, B2B Sales, Stakeholder Management, Stakeholder Communications, Persuasive Communication, Rapport Building, Composure, Relationship Management, Business Relationship Management, Emotional Intelligence, Empathy & Emotional Intelligence, Sales, Relationship Building, Writing, Communication, Business Communication, Generative AI Agents, Communication Strategies, Negotiation, Active Listening
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Statistical Software, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Analytics, Descriptive Analytics, Time Series Analysis and Forecasting, Regression Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Return On Investment, B2B Sales, Value Propositions, Negotiation, Solution Selling, Selling Techniques, Sales Strategy, Proposal Development, Sales, Risk Mitigation, Business Metrics, Business Communication, Sales Enablement, Executive Presence, Strategic Communication, Performance Measurement, Business Risk Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Economics, International Finance, Market Dynamics, Supply And Demand, Business Economics, Economics, Policy, and Social Studies, Financial Policy, Consumer Behaviour, General Finance, International Relations, Financial Trading, Game Theory, Financial Systems, Tax, Market Analysis, Economic Development, Competitive Analysis, Bidding, Finance, Fiscal Management
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Organizational Strategy, Strategic Thinking, Corporate Strategy, Strategic Planning, Strategic Leadership, Strategic Decision-Making, Competitive Analysis, Business Modeling, Market Analysis, Resource Management, Value Propositions
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Inside Sales, Consultative Approaches, Sales Training, Consultative Selling, Sales, Sales Development, General Sales Practices, Sales Strategy, Sales Process, Selling Techniques, Relationship Building, Customer Relationship Building, Rapport Building, Solution Selling, Prospecting and Qualification, Consumer Behaviour, Personalized Service, Communication
Beginner · Course · 1 - 4 Weeks