This course is part of the Sales Training for High Performing Teams Specialization

4.7
stars
506 ratings

Kyle Jepson

21,773 already enrolled

Offered By

Sales Training for High Performing Teams SpecializationHubSpot Academy

About this Course

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Whether you're thinking about a career in sales, just getting started at your new sales job, or managing entry level sales people, this course will provide you a valuable perspective on your sales career. You'll start out the course with an overview of what it takes to be successful in sales. It might surprise you. You'll learn why most people have it all wrong about sales! 
The following five lessons will cover the inbound sales methodology, a framework used by thousands of sales professionals to get started in sales. You'll learn the difference between active and passive buyers, and how to build relationships and earn their attention. You'll learn why understanding the buyer's context is imperative providing them solutions. 

In this course, you'll gain the fundamental knowledge required to be successful in sales. By investing your time in sales training, you're already ahead of the curve.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

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Coursera Labs

Includes hands on learning projects.

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Course 1 of 4 in the

Sales Training for High Performing Teams Specialization

Beginner Level

Approx. 10 hours to complete

English

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Skills you will gain

Sales Strategy
Sales
Communication
Inbound Sales

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

Learn more about Coursera Labs

Course 1 of 4 in the

Sales Training for High Performing Teams Specialization

Beginner Level

Approx. 10 hours to complete

English

Could your company benefit from training employees on in-demand skills?

Try Coursera for Business

Instructor

Instructor rating

4.68/5 (146 Ratings)

Kyle Jepson

Inbound Sales Professor

41,634 Learners

5 Courses

Offered by

HubSpot Academy

HubSpot Academy is the worldwide leader in inbound marketing, sales, and customer service/success education. Since 2012, HubSpot Academy has been on a mission to transform the way people and companies grow, offering online training for the digital age: courses, projects, certifications, and software training.

Now, HubSpot Academy's Inbound Certification has become the official badge of the inbound movement, with over 60,000 awarded annually. The online courses developed by Academy’s students and teachers are translated into four languages, and the award-winning certifications are completed by hundreds of people each day all over the world. As HubSpot’s (NYSE: HUBS) official learning resource, HubSpot Academy aims to educate and inspire people everywhere, helping them learn how to market, sell, and grow an inbound business. Learn more at http://academy.hubspot.com/.

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Syllabus - What you will learn from this course

Content Rating97%(1,474 ratings)

Week1

Week 1

6 hours to complete

Building Your Sales Career

6 hours to complete

11 videos (Total 72 min), 2 readings, 3 quizzes

11 videos

Why Should You Consider a Career in Sales3mThe Secret to Succeeding in Sales9mChoosing a Sales Job9mWhen You Land Your First Sales Job1mWhy Inbound Sales?7mAdopting an Inbound Sales Strategy9mWhy is the Identify Phase Important in Inbound Sales?3mDefining a "Good Fit" Prospect8mListening for Active Buyers7mUsing Social Selling to Identify Active Buyers6mEnriching Leads With Buyer Context2m

2 readings

Welcome!20mAdditional Tips to Get a Job in Sales (Optional)1h

2 practice exercises

Inbound Sales Fundamentals20mPrioritizing Active Buyers Over Passive Buyers20m

Week2

Week 2

4 hours to complete

Selling With a Consultative Mindset

4 hours to complete

14 videos (Total 89 min)

14 videos

Why Do You Need to Personalize Your Outreach?2mConnecting With Inbound Leads7mConnecting With Leads Based On Trigger Events and Common Connections5mMoving to the Explore Phase15mWhy Do You Need a Qualification Framework?3mStarting an Exploratory Call5mExploring a Prospect's Goals and Challenges5mMotivating a Prospect to Take Action5mEnding an Exploratory Call9mWhy Should You Personalize Your Sales Presentations?3mCreating a Personalized Sales Presentation3mRecapping What You've Learned from Previous Sales Conversations7mSuggesting Ways to Achieve the Buyer's Goals4mHelping the Buyer Make the Decision7m

3 practice exercises

Earning the Attention of Today's Empowered Buyer20mUnderstanding the Buyer's Context20mDelivering Personalized Sales Presentations20m

Reviews

4.7

121 reviews

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TOP REVIEWS FROM SALES TRAINING: BUILDING YOUR SALES CAREER

by MNJul 14, 2020

This couse has been as useful as it can get as I have just started my first job in sales. It has changed my perspective on sales and on how I should approach any prospect in the future.

by AYApr 13, 2020

A great, comprehensive and useful course. In which you can easily implement its valuable information in prospecting your future sales career, and the results will definitely be fruitful!

by EAOct 15, 2020

This course is straightforward. It teaches you exactly what you need to know and above all it is practical.

by TOSep 19, 2020

The course has been so helpful, it opened my eyes to so many things I didn't know which can be a turning point.

View all reviews

About the Sales Training for High Performing Teams Specialization

This specialization is intended for sales professionals at any point in their career, whether they're just starting to apply for sales jobs or leading a global sales organization. Each course follows a sales career progression, from just getting started, to mastering sales, managing sales, and executing an overall business strategy. No matter where you are in your career, this specialization will give you a new perspective on what it's like to be a sales job seeker, individual contributor, manager, and executive.

Frequently Asked Questions

When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

More questions? Visit the Learner Help Center.

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Sales Training: Building Your Sales Career

About this Course

Skills you will gain