• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • G

    Google Cloud

    Developing a Google SRE Culture

    Skills you'll gain: Site Reliability Engineering, Continuous Delivery, Safety Culture, Culture Transformation, Continuous Deployment, Continuous Integration, CI/CD, Service Level Agreement, Service Level, System Monitoring, Performance Measurement, Data-Driven Decision-Making, Organizational Structure, Incident Management, Automation, Performance Metric, Program Implementation, Goal Setting

    ★ 4.7 (923) · Beginner · Course · 1 - 3 Months

  • U

    University of California, Davis

    Customer Research with Generative AI for Product Managers

    Skills you'll gain: Journey Mapping, Data Ethics, Responsible AI, Generative AI, AI Enablement, Customer Insights, User Experience, User Research, Product Management, Customer Analysis, Market Opportunities, Ethical Standards And Conduct, Interviewing Skills, Innovation, Market Research, Prioritization

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    AI for Content Creation

    Skills you'll gain: Prompt Engineering, Presentations, AI powered creativity, Marketing Automation, Generative AI, Content Creation, Generative AI Agents, Marketing Design, Brand Management, Brand Strategy, Multimedia, Strategic Marketing, Data Visualization, Brand Awareness, Visual Design, Interactive Data Visualization, Artificial Intelligence and Machine Learning (AI/ML), Video Editing, Persona Development, Responsible AI

    ★ 4.6 (24) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Maryland, College Park

    Interviewing and Resume Writing in English

    Skills you'll gain: Interviewing Skills, Negotiation, Oral Expression, Telephone Skills, Presentations, Marketing Planning, Verbal Communication Skills, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Copywriting, Persuasive Communication, Strategic Marketing, Tactfulness, Business Writing, Knowledge Transfer, Business Correspondence, Campaign Planning

    ★ 4.6 (769) · Intermediate · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Professional Skills: Leading Through Effective Communication

    Skills you'll gain: Leadership, Team Performance Management, Team Collaboration, Visionary, Team Leadership, Succession Planning, Organizational Leadership, Leadership Development, Team Motivation, Collaboration, Leadership and Management, Communication, Rapport Building, Professional Development, Communication Strategies, People Development, Trustworthiness, Employee Coaching, Conflict Management, Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Automate, Analyze, and Validate Data Quality

    Skills you'll gain: Data Validation, Data Quality, Data Governance, Data Integrity, Data Pipelines, Verification And Validation, Test Automation, SQL, Failure Analysis, Scalability, Root Cause Analysis, Metadata Management, Analytical Skills, Statistical Analysis

    Advanced · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    International Business

    Skills you'll gain: International Finance, Transportation, Supply Chain, and Logistics, Transportation Operations, Financial Systems, Staff Management, People Management, Cultural Diversity, Cultural Responsiveness, Tax, Team Management, Purchasing, Cultural Sensitivity, Commercial Laws, Ethical Standards And Conduct, Logistics Management, General Finance, Supply Chain Management, Risk Management, Risk Mitigation, Corporate Sustainability

    ★ 4.7 (547) · Beginner · Specialization · 3 - 6 Months

  • A

    Amazon Web Services

    Architecting Solutions on AWS

    Skills you'll gain: Serverless Computing, AWS Identity and Access Management (IAM), Event-Driven Programming, Solution Architecture, Cloud Computing Architecture, Cloud Solutions, Identity and Access Management, Amazon Web Services, Software Architecture, IT Security Architecture, Back-End Web Development, API Gateway, Hybrid Cloud Computing, Cloud Engineering, Systems Architecture, Cloud Management, Information Technology Architecture, Cloud Computing, Data Analysis, Data Visualization

    ★ 4.8 (570) · Intermediate · Course · 1 - 4 Weeks

  • H

    HRCI

    Foundations of HR Operations

    Skills you'll gain: Human Resources, Human Resources Information System (HRIS), Human Resource Strategy, Human Resource Policies, Human Resources Management and Planning, Human Resource Management, HR Tech, Human Resources Software, Vendor Management, Law, Regulation, and Compliance, Business Correspondence, People Analytics, Vendor Relationship Management, Labor Compliance, Workforce Management, Management Reporting, Internal Communications, Regulation and Legal Compliance, Business Communication, Communication

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Fixed Income Analysis & Pricing Techniques

    Skills you'll gain: Financial Modeling, Securities (Finance), Portfolio Risk, Business Valuation, Finance, Portfolio Management, Financial Analysis, Financial Market, Investment Management, Credit Risk, Capital Markets, Mortgage Loans, Market Dynamics, Cash Flows, Risk Analysis, Income Statement

    Mixed · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Prepare for CFA Level 1: Ethics and Professional Standards

    Skills you'll gain: Ethical Standards And Conduct, Business Ethics, Decision Making, Investment Management, Conflict Management, Compliance Management, Financial Reporting, Performance Reporting, Law, Regulation, and Compliance, Accountability, Case Studies

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Relational Database Administration (DBA)

    Skills you'll gain: Database Administration, Database Architecture and Administration, Database Management, Relational Databases, Database Software, MySQL, Database Management Systems, IBM DB2, Operational Databases, PostgreSQL, Performance Tuning, Data Maintenance, Data Storage Technologies, Disaster Recovery, Application Performance Management, Role-Based Access Control (RBAC), Network Troubleshooting, IT Automation, User Accounts, Identity and Access Management

    ★ 4.5 (266) · Intermediate · Course · 1 - 3 Months

1…122123124…632

In summary, here are 10 of our most popular performance marketing courses

  • Developing a Google SRE Culture: Google Cloud
  • Customer Research with Generative AI for Product Managers: University of California, Davis
  • AI for Content Creation: SkillsBooster Academy
  • Interviewing and Resume Writing in English: University of Maryland, College Park
  • Professional Skills: Leading Through Effective Communication: Arizona State University
  • Automate, Analyze, and Validate Data Quality: Coursera
  • International Business: University of Colorado Boulder
  • Architecting Solutions on AWS: Amazon Web Services
  • Foundations of HR Operations: HRCI
  • Fixed Income Analysis & Pricing Techniques: EDUCBA

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok