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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


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    STARWEAVER

    Negotiation, Closing, and Account Success

    Skills you'll gain: Enterprise Sales, Performance Measurement, Competitive Intelligence, Market Intelligence, Price Negotiation, Sales Strategy, Sales Management, Negotiation, Performance Metric, Closing (Sales), Sales Process, Competitive Analysis, Key Performance Indicators (KPIs), Sales Pipelines, Market Research, Performance Analysis, Selling Techniques, Value Propositions, Cross-Functional Collaboration, Value Engineering

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Data Presentation, Data Visualization, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Interactive Data Visualization, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    SkillsBooster Academy

    AI for Content Creation

    Skills you'll gain: Prompt Engineering, Presentations, AI powered creativity, Marketing Automation, Generative AI, Content Creation, Generative AI Agents, Marketing Design, Brand Management, Brand Strategy, Multimedia, Strategic Marketing, Data Visualization, Brand Awareness, Visual Design, Interactive Data Visualization, Artificial Intelligence and Machine Learning (AI/ML), Video Editing, Persona Development, Responsible AI

    4.5
    Rating, 4.5 out of 5 stars
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    32 reviews

    Beginner · Specialization · 3 - 6 Months

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    Knowledge Accelerators

    Microsoft 365 Foundations: OneDrive, SharePoint & Files

    Skills you'll gain: File Management, Collaborative Software, Microsoft Teams, Document Management, Microsoft Office, Organizational Skills, Productivity Software, Document Control, File Systems, Workflow Management, Intranet, Data Sharing, Identity and Access Management, Internal Communications, Role-Based Access Control (RBAC), Business, Business Communication

    Beginner · Course · 1 - 3 Months

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    Pearson

    Supply and Demand

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Demand Planning, Market Analysis, Consumer Behaviour, Revenue Management, Production Process

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    A

    Alberta Machine Intelligence Institute

    Machine Learning: Algorithms in the Real World

    Skills you'll gain: Supervised Learning, Data Preprocessing, Feature Engineering, Model Optimization, Responsible AI, Machine Learning Algorithms, Data Ethics, Applied Machine Learning, Model Evaluation, Data Quality, Machine Learning Methods, Classification Algorithms, Model Training, MLOps (Machine Learning Operations), Model Deployment, Jupyter, Statistical Machine Learning, Data Validation, Machine Learning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
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    1.1K reviews

    Intermediate · Specialization · 3 - 6 Months

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    KodeKloud

    AZ-104 Azure Administrator Certification Prep

    Skills you'll gain: Microsoft Azure, Azure Active Directory, Virtual Machines, Virtual Private Networks (VPN), Cloud Computing, Disaster Recovery, Azure DevOps, Containerization, Cloud Infrastructure, Cloud Storage, IT Management, Role-Based Access Control (RBAC), Scalability, Data Management, User Accounts, Identity and Access Management, Authorization (Computing), Network Security, Continuous Monitoring, System Configuration

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    568 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    ESSEC Business School

    Demand management: Breaking down today’s commercial silos

    Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Asset Management, Marketing, Hospitality, Revenue Forecasting, Demand Planning, Marketing Channel, Forecasting, Business Valuation, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
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    378 reviews

    Mixed · Course · 1 - 4 Weeks

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    Google

    Diseño de Experiencia del Usuario (UX) de Google

    Skills you'll gain: Storyboarding, User Experience Design, Design Reviews, Figma (Design Software), UI/UX Research, Graphic and Visual Design, Wireframing, User Story, Usability Testing, Information Architecture, Mockups, Adobe XD, User Experience, Ideation, Persona (User Experience), Web Presence, Responsive Web Design, Graphic and Visual Design Software, Layout Design, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
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    5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Total Seminars

    CompTIA CySA+ Cybersecurity Analyst

    Skills you'll gain: Threat Detection, Cyber Threat Intelligence, Incident Response, Vulnerability Scanning, Computer Security Incident Management, Incident Management, Vulnerability Assessments, MITRE ATT&CK Framework, Cyber Security Assessment, Threat Modeling, Cyber Threat Hunting, Vulnerability Management, Intrusion Detection and Prevention, Security Information and Event Management (SIEM), Cybersecurity, Threat Management, Security Management, Network Security, Cloud Security, Risk Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    376 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing automation courses

  • Negotiation, Closing, and Account Success: STARWEAVER
  • Analysing: Numeric and digital literacies: Macquarie University
  • AI for Content Creation: SkillsBooster Academy
  • Microsoft 365 Foundations: OneDrive, SharePoint & Files: Knowledge Accelerators
  • Supply and Demand: Pearson
  • Machine Learning: Algorithms in the Real World: Alberta Machine Intelligence Institute
  • AZ-104 Azure Administrator Certification Prep: KodeKloud
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Demand management: Breaking down today’s commercial silos: ESSEC Business School
  • Diseño de Experiencia del Usuario (UX) de Google: Google

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