Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Google Cloud
Skills you'll gain: Gmail, Google Docs, Google Sheets, Google Workspace, Calendar Management, Spreadsheet Software, Presentations, File Management, Excel Formulas, Excel Macros, Data Visualization, Setting Appointments, Productivity Software, Version Control, Document Management, Meeting Facilitation, Project Schedules, Collaborative Software, Email Security, Email Automation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: ChatGPT, Market Research, Financial Forecasting, Business Process Automation, Strategic Thinking, Market Analysis, Business Transformation, Generative AI, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, Prompt Engineering, Forecasting, Customer Support, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Microsoft Outlook, Microsoft Office, File Management, Email Automation
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Email Automation, ChatGPT, Prompt Engineering, AI Personalization, Calendar Management, Setting Appointments, Workflow Management, Customer Communications Management, Automation, Business Correspondence, Customer Inquiries, Generative AI
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Economics, Supply And Demand, Business Economics, Market Dynamics, Economic Development, Game Theory, Financial Policy, Tax, Market Analysis, International Relations, Operating Cost, Cost Benefit Analysis, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Consumer Behaviour, Investments, Labor Relations
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: LangChain, Prompt Engineering, Large Language Modeling, Generative AI Agents, LLM Application, Tool Calling, ChatGPT, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Agentic systems, Application Programming Interface (API), OpenAI, Google Gemini, Automation, Generative AI, Application Development, Development Environment, Prompt Engineering Tools, Python Programming
Intermediate · Specialization · 1 - 3 Months

AI Business School
Skills you'll gain: Sales Enablement, Multimodal Prompts, Generative AI, Agentic systems, Productivity, Generative AI Agents, No-Code Development, AI Product Strategy, Generative Model Architectures, Responsible AI, Risk Management, Sales Management, Sales Strategy, Sales Process, Automation, Application Development, Artificial Intelligence, Digital Transformation, Innovation, Operational Efficiency
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Responsible AI, Data Ethics, Human Computer Interaction, User Experience Design, Human Centered Design, Human Factors, Personally Identifiable Information, Information Privacy, Artificial Intelligence, Design Thinking, Machine Learning, Human Learning, Law, Regulation, and Compliance, Automation
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Risk Modeling, Financial Data, Microsoft Excel, Financial Analysis, Regression Analysis
Mixed · Course · 1 - 3 Months