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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • A

    Alex Genadinik

    Affiliate Marketing For Passive Income - 2026

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Selling Techniques, Video Production, Email Automation, Google Ads, Generative AI Agents, Sales Strategy, AI Orchestration, Marketing Channel, Inside Sales, Performance marketing, Marketing, Product Promotion, Online Advertising, Marketing Strategies, AI Workflows, Content Marketing, Web Analytics, New Business Development

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Contextual Advertising, Social Media, Search Engine Marketing, Performance marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Social Media Campaigns, Media Buying, Data Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    833 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de los Andes

    Marketing Verde

    Skills you'll gain: Sustainable Business, Market Opportunities, Marketing Planning, Strategic Marketing, Value Propositions, Environmental Issue, Marketing, Marketing Communications, Communication Planning, Marketing Management, Consumer Behaviour, Branding, Business Strategy, Market Analysis, Sustainable Development, Target Market, Product Strategy, Brand Management, Communication Strategies, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 3 Months

  • S

    Simplilearn

    Behavioral Marketing

    Skills you'll gain: Marketing Strategies, Data-Driven Marketing, Marketing Effectiveness, Email Marketing, Marketing Analytics, Digital Marketing, Driving engagement, Customer Relationship Management, Digital Advertising, Online Advertising, Google Ads, Social Media Marketing, Cross-Channel Marketing, Target Market, Personalized Campaigns, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing Specialist

    Skills you'll gain: A/B Testing, Content Performance Analysis, Content Scheduling, Marketing Analytics, Business Intelligence, Performance marketing, Key Performance Indicators (KPIs), Campaign Management, Brand Marketing, HubSpot CRM, Social Media Management, Digital Marketing, Google Ads, Marketo, Marketing Automation, Content Optimization, Email Marketing, Canva (Software), Data-Driven Marketing, Web Analytics

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Pennsylvania

    Retail Marketing Strategy

    Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Retail Sales, Marketing Strategies, Customer Analysis, Customer Insights, Brand Loyalty, Brand Awareness, Cross-Channel Marketing, Global Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Self Service Technologies, Innovation, E-Commerce, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    296 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Introducción al Marketing

    Skills you'll gain: Customer Analysis, Branding, Brand Strategy, Brand Marketing, Marketing Psychology, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Marketing Strategies, Customer Insights, Marketing Communications, Driving engagement, Online Advertising, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    272 reviews

    Mixed · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Marketing Estratégico

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Marketing Strategy and Techniques, Brand Marketing, Customer Analysis, Brand Strategy, Marketing Management, Marketing Planning, Marketing Effectiveness, Market Dynamics, Branding, Brand Management, Customer Insights, Market Analysis, Consumer Behaviour, Target Market, Brand Awareness, Market Research, Stakeholder Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Mix Implementation

    Skills you'll gain: Marketing Communications, Product Lifecycle Management, Data-Driven Marketing, Brand Strategy, Integrated Marketing Communications, Customer experience strategy (CX), Advertising Campaigns, Advertising, Marketing, Marketing Budgets, Marketing Analytics, Brand Management, Retail Management, Product Management, Marketing Channel, Product Strategy, Market Dynamics, Revenue Management, Merchandising, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • M

    Madecraft

    Digital Marketing Essentials

    Skills you'll gain: Google Analytics, Lead Generation, Digital Marketing, Value Propositions, Digital Brand Strategy, Marketing Strategies, Target Audience, Digital Marketing Campaigns, Marketing Automation, Marketing Strategy and Techniques, Marketing Effectiveness, Strategic Marketing, Digital Media Strategy, Marketing Analytics, Web Analytics, Data-Driven Marketing, Search Engine Optimization, Analytics, Search Engine Marketing, Customer Retention

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Planning, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Campaign Planning, Branding, Brand Awareness, Regression Analysis, Return On Investment, Consumer Behaviour, Statistical Analysis, Correlation Analysis, Online Advertising

    Beginner · Course · 1 - 3 Months

  • S

    SkillsBooster Academy

    Digital Marketing Basics

    Skills you'll gain: Digital Marketing, Target Audience, Data-Driven Marketing, Search Engine Optimization, Social Media Content, Email Marketing, Marketing Strategy and Techniques, Marketing Strategies, Social Media Strategy, Digital Brand Strategy, Social Media Marketing, Marketing Analytics, Customer Engagement, Marketing, Digital Marketing Tools, Web Analytics and SEO, Business Marketing, Web Analytics, Business Development, Business

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing courses

  • Affiliate Marketing For Passive Income - 2026: Alex Genadinik
  • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
  • Marketing Verde: Universidad de los Andes
  • Behavioral Marketing: Simplilearn
  • Marketing Specialist: Coursera
  • Retail Marketing Strategy: University of Pennsylvania
  • Introducción al Marketing: University of Pennsylvania
  • Marketing Estratégico: Fundação Instituto de Administração
  • Marketing Mix Implementation: IE Business School
  • Digital Marketing Essentials: Madecraft

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