Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.
Madecraft
Skills you'll gain: Composure, Positivity, Storytelling, Non-Verbal Communication, Oral Expression, Executive Presence, Presentations, Assertiveness, Employee Coaching, Public Speaking, Persuasive Communication, Professionalism, Verbal Communication Skills, Influencing, Leadership, Professional Development, Goal Setting, Communication, Resilience, Trustworthiness
Beginner · Course · 1 - 3 Months

The Expert Academy
Skills you'll gain: Closing (Sales), Overcoming Objections, B2B Sales, Selling Techniques, Sales, Sales Strategy, Negotiation, Price Negotiation, Customer Retention, Business Communication, Communication, Sales Presentation, Sales Prospecting, Customer Relationship Building, Communication Strategies, Customer Relationship Management, Stakeholder Communications, Relationship Building, Influencing, Trustworthiness
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Order Processing, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Order Management, Content Creation, Marketing Planning, Customer Relationship Management, Journey Mapping, Customer Retention, Content Performance Analysis
Beginner · Professional Certificate · 3 - 6 Months

ESSCA School of Management
Skills you'll gain: Journey Mapping, Persona (User Experience), Design Thinking, Ideation, AI powered creativity, Innovation, Creative Thinking, Creativity, User Experience, Persona Development, Brainstorming, Human Centered Design, Creative Problem-Solving, Generative AI, AI literacy, User Research, Product Development, Customer Analysis, Customer Insights, Market Research
Beginner · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Health Care Administration, Staff Management, Clinical Leadership, Community Health, Financial Statements, Mergers & Acquisitions, Health Administration, Capital Budgeting, Price Negotiation, Financial Accounting, Public Health, People Management, Financial Statement Analysis, Human Resources Management and Planning, Strategic Decision-Making, Financial Analysis, Financial Reporting, Accounting, Strategic Planning, Marketing
Beginner · Specialization · 1 - 3 Months

Illinois Tech
Skills you'll gain: Process Improvement, Process Management, Process Improvement and Optimization, Global Marketing, Business Process, Financial Statement Analysis, Organizational Leadership, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, Brand Strategy, People Management, Intercultural Competence, Financial Acumen, Leadership, Business Strategy, Financial Management, Data Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Organizational Change, Human Resources, People Management, Human Resources Management and Planning, Staff Management, Human Resource Strategy, Talent Management, Leadership and Management, People Development, Leadership Studies, Change Management, Workplace inclusivity, Workforce Development, Workforce Management, Communication Planning, Stress Management, Internal Communications, Collaboration, Diversity Awareness, Recruitment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Interviewing Skills, Oral Expression, Verbal Communication Skills, Media and Communications, Communication, Driving engagement, Journalism, Public Speaking, Electronic Media, Constructive Feedback, Video Production, Executive Presence, Professionalism, Active Listening, Digital Publishing, Discussion Facilitation, Composure
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Intellectual Property, Brainstorming, Ideation, Competitive Analysis, Entrepreneurship, Business Modeling, Growth Strategies, Sales Process, Business Ethics, Creative Thinking, Feasibility Studies, Commercialization, Target Market, Market Analysis, Value Propositions, Market Opportunities, Business Planning, Innovation, Ethical Standards And Conduct, Presentations
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Laboratory Experience, Quality Control, Statistical Process Controls, Laboratory Procedures, Laboratory Testing, Ideation, Market Analysis, Good Manufacturing Practices, Product Quality (QA/QC), Market Dynamics, Feasibility Studies, Chemistry, Quality Assurance, Regulatory Compliance, Verification And Validation, Experimentation, Biochemistry, Safety Standards, Ethical Standards And Conduct, Biology
Beginner · Specialization · 3 - 6 Months

University of London
Skills you'll gain: Virtual Reality, Augmented and Virtual Reality (AR/VR), Unity Engine, Virtual Environment, Video Game Development, Application Design, Display Devices, Technical Design, Persona (User Experience), Human Computer Interaction, Human Factors, Sensory Systems Analysis, Journalism, Mental Health Therapies
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Product Management, Product Development, Agile Product Development, Team Performance Management, Product Strategy, Cross-Functional Team Leadership, Stakeholder Analysis, Marketing, Market Opportunities, Leadership, Agile Methodology, Cross-Functional Collaboration, Customer Insights
Beginner · Course · 1 - 4 Weeks