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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • I

    IBM

    Generative AI: Accelerate your Digital Marketing Career

    Skills you'll gain: Responsible AI, Digital Advertising, Email Automation, Email Marketing, Data Ethics, Generative AI, Personalized Campaigns, Marketing Automation, Digital Marketing Tools, AI Personalization, Digital Marketing Campaigns, Advertising Campaigns, AI Integrations, Content Creation, Keyword Research, Content Optimization, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce

    4.8 stars, 61 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (61) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Persona Development, Performance Measurement, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media Marketing, Social Media, Goal Setting, Social Media Content, Social Media Management, Active Listening, B2B Sales, Marketing Management, Drive Engagement, Marketing Strategies, Marketing, Marketing Planning, Social Media Analytics

    4.5 stars, 103 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (103) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universitat Autònoma de Barcelona

    Digital Brand Builders: From Strategy to Social Influence

    Skills you'll gain: Digital Brand Strategy, Brand Management, Brand Strategy, Branding, Brand Marketing, Strategic Marketing, Marketing Strategies, Brand Loyalty, Social Media Marketing, Storytelling, Digital Marketing, digital literacy, Marketing Channel, Influencing, Personal Development, Community Development, Performance marketing, Employee Engagement, Corporate Strategy, Analytics

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Einführung in Marketing Design mit Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Graphic and Visual Design Software, Social Media, Content Creation, Graphic Design, Graphic and Visual Design, Brand Marketing, Color Matching, Brand Awareness, Marketing, Branding

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce

    4.9 stars, 338 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.9 (338) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    The New Rules of Marketing & PR

    Skills you'll gain: Marketing Planning, Blogs, Marketing and Public Relations, Content Creation, Search Engine Marketing, Campaign Planning, Marketing Strategies, Marketing Effectiveness, Target Audience, Content Marketing, Media Relations, Data-Driven Marketing, Marketing, Digital Content, Social Media Marketing, Digital Marketing, Public Relations, Social Media, Business, Web Analytics and SEO

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    YouTube Marketing 2026: YouTube SEO & Algorithms

    Skills you'll gain: Video Production, Search Engine Optimization, Keyword Research, Product Promotion, Web Analytics and SEO, Social Media Content, Social Media Marketing, Content Optimization, Marketing Strategies, Strategic Partnership, Live Streaming, Social Media Strategy, Driving engagement, Promotional Strategies, Content Strategy, Online Advertising, Paid media, Performance marketing, Digital Advertising, Content Creation

    Mixed · Course · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Internet Marketing Strategies for Digital Growth

    Skills you'll gain: Email Marketing, Web Presence, Digital Marketing, Search Engine Optimization, Social Media Marketing, Marketing Strategies, Marketing Strategy and Techniques, Web Analytics and SEO, Social Media Strategy, Digital Analysis, Web Content, E-Commerce, Marketing, Digital Marketing Campaigns, Content Creation, Driving engagement, Target Audience, Content Management, B2B Sales

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Measure a Marketing Strategy using Facebook Insights

    Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Social Media Analytics, Communication Planning, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Social Media, Content Performance Analysis, Marketing Strategies, Marketing, Web Presence, Target Audience, Research

    4.7 stars, 49 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (49) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • J

    John Wiley & Sons

    Advanced Digital Marketing: Engaging Through Multimedia

    Skills you'll gain: Blogs, Search Engine Marketing, Media Relations, Content Creation, Online Advertising, Digital Content, Press Releases, Social Media Marketing, Digital Media Strategy, Content Marketing, Marketing Communications, Digital Advertising, Driving engagement, Digital Marketing, Multimedia, Social Media Content, Brand Management, Public Relations, Social Media, Web Analytics and SEO

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Master Digital Marketing Strategy with Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Analysis, Digital Media Strategy, Campaign Planning, Digital Marketing Tools, Case Studies, Social Media Campaigns, Marketing Strategies, Strategic Marketing, Marketing Planning, Social Media Strategy, Marketing, Global Marketing, Strategic Thinking, Business

    5 stars, 15 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (15) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Prácticas efectivas de marketing usando Facebook Messenger

    Skills you'll gain: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration

    4.9 stars, 10 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (10) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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In summary, here are 10 of our most popular social media marketing courses

  • Generative AI: Accelerate your Digital Marketing Career: IBM
  • Marketing en Redes Sociales Proyecto Final: Tecnológico de Monterrey
  • Digital Brand Builders: From Strategy to Social Influence: Universitat Autònoma de Barcelona
  • Einführung in Marketing Design mit Canva: Coursera
  • Marketing digital e e-commerce do Google: Google
  • The New Rules of Marketing & PR: John Wiley & Sons
  • YouTube Marketing 2026: YouTube SEO & Algorithms: Alex Genadinik
  • Internet Marketing Strategies for Digital Growth: EDUCBA
  • Measure a Marketing Strategy using Facebook Insights: Coursera
  • Advanced Digital Marketing: Engaging Through Multimedia: John Wiley & Sons

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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