• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • N

    Northeastern University

    Intro to Strategic Management for Healthcare Organizations

    Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Competitive Intelligence, Business, Consumer Behaviour, Market Dynamics, Critical Thinking

    ★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Coberturas de riesgo con futuros y opciones para agrobusiness

    Skills you'll gain: Futures Exchange, Derivatives, Market Data, Financial Market, Financial Trading, Market Dynamics, Business Risk Management, Simulation and Simulation Software, Risk Management, Market Trend, Hedge Accounting, Market Analysis, Risk Mitigation, Risk Analysis, Strategic Decision-Making

    ★ 4.5 (123) · Beginner · Course · 1 - 4 Weeks

  • R

    Rutgers the State University of New Jersey

    Advanced Global Procurement and Sourcing

    Skills you'll gain: Supplier Quality Management, Procurement, Strategic Sourcing, Supplier Risk Management, Supply Management, Hedge Accounting, Supplier Management, Enterprise Resource Planning, Purchasing, Environmental Social And Corporate Governance (ESG), Strategic Partnership, Business Risk Management, Key Performance Indicators (KPIs), Supplier Relationship Management, Supply Chain, Risk Management, Derivatives, Organizational Structure, Consolidation, Talent Management

    ★ 4.6 (111) · Intermediate · Specialization · 3 - 6 Months

  • D

    Duke University

    Increasing Real Estate Management Profits: Harnessing Data Analytics

    Skills you'll gain: Data Visualization Software, Process Development, Tableau Software, Financial Modeling, Data Presentation, Dashboard Creation, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Revenue Management, Financial Data, Risk Analysis, Property and Real Estate, Real Estate, Financial Analysis, Microsoft Excel, SQL

    ★ 4.7 (245) · Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Power Platform in Business Analysis

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Data Visualization, Interactive Data Visualization, No-Code Development, Workflow Management, Dashboard Creation, Business Process Automation, Data Analysis, Generative AI Agents, Application Development, Automation, Business Process, Data Modeling, Business Software, Data Integration

    ★ 4 (70) · Beginner · Course · 1 - 3 Months

  • U

    University of Rochester

    The Power of Markets II: Market Structure and Firm Behavior

    Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Production Management, Revenue Management, Market Analysis, Operational Efficiency, Supply And Demand, Business Strategy, Profit and Loss (P&L) Management, Competitive Analysis, Resource Allocation

    ★ 4.7 (128) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    دليل استخدام كانفا للمبتدئين

    Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphics Software, Graphical Tools, Graphic Design, Digital Publishing, User Accounts, Design, Design Software, Data Sharing, Layout Design, Content Creation, File Management, Editing, Marketing

    ★ 4.6 (127) · Beginner · Guided Project · Less Than 2 Hours

  • A

    AI CERTs

    AI Powered UI/UX Design

    Skills you'll gain: AI Personalization, Digital Transformation, AI Product Strategy, User Interface and User Experience (UI/UX) Design, Experience Design, Persona (User Experience), User Experience Design, User Experience, User Centered Design, User Interface (UI), UI/UX Research, Artificial Intelligence, Design Research, Wireframing, Design Reviews, User Story, Prototyping, Responsible AI, Presentations, Prompt Patterns

    ★ 3.8 (29) · Advanced · Specialization · 3 - 6 Months

  • R

    Real Madrid Graduate School Universidad Europea

    Revolution in Sports Media: Innovative Strategies

    Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media, Social Media Strategy, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct

    ★ 5 (6) · Beginner · Specialization · 3 - 6 Months

  • M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Grant Applications, Digital Media Strategy, Digital Brand Strategy, Social Media Content, Social Media, Social Media Strategy, Stakeholder Engagement, Social Media Marketing, Brand Marketing, Web Presence, Campaign Planning, Content Strategy, Drive Engagement, Content Creation, Prospecting and Qualification

    ★ 4.5 (57) · Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Taxation of Business Entities II: Pass-Through Entities

    Skills you'll gain: Tax Management, Tax Compliance, Partnership Accounting, Income Tax, Corporate Tax, Tax Returns, Tax Preparation, Tax Laws, Tax, Tax Planning, Liquidation, Ethical Standards And Conduct, Organizational Strategy, Organizational Structure, Property Accounting, Strategic Decision-Making, Business Analysis

    ★ 4.8 (91) · Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Self Publish Your Book on Amazon Kindle Direct Publishing

    Skills you'll gain: Keyword Research, Digital Publishing, Content Optimization, Search Engine Optimization, Intellectual Property, Layout Design, Account Management, Accounting

    ★ 4.4 (98) · Beginner · Guided Project · Less Than 2 Hours

1…196197198…481

In summary, here are 10 of our most popular marketing strategy courses

  • Intro to Strategic Management for Healthcare Organizations: Northeastern University
  • Coberturas de riesgo con futuros y opciones para agrobusiness: Universidad Austral
  • Advanced Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University
  • Power Platform in Business Analysis: Microsoft
  • The Power of Markets II: Market Structure and Firm Behavior: University of Rochester
  • دليل استخدام كانفا للمبتدئين: Coursera
  • AI Powered UI/UX Design: AI CERTs
  • Revolution in Sports Media: Innovative Strategies: Real Madrid Graduate School Universidad Europea
  • Getting Your Film off the Ground : Michigan State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok