Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Canva (Software), Color Theory, Design, Photo Editing, Graphic Design, Creative Design, Typography, Layout Design, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Business Strategy, Strategic Marketing, Target Market, Consumer Behaviour, Performance Measurement, Report Writing, Analysis, Financial Acumen
Mixed · Course · 1 - 4 Weeks

Institut Mines-Télécom
Skills you'll gain: digital literacy, Digital Communications, Emerging Technologies, Digital Transformation, Safety and Security, Persona (User Experience), Cyber Governance, Technology Strategies, Law, Regulation, and Compliance, Empathy & Emotional Intelligence, Cultural Diversity, Innovation
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Overcoming Objections, Rapport Building, Sales, Sales Strategy, Negotiation, Contract Negotiation, Relationship Building, Price Negotiation, Sales Presentation, Communication, Communication Strategies, Intercultural Competence, Virtual Teams, Business Research, Active Listening, Market Research, Empathy & Emotional Intelligence, Marketing Psychology, Digital Communications, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Market Opportunities, Customer Analysis, Market Analysis, Sales Strategy, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy, Innovation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Analysis, Social Media, Drive Engagement, Social Media Strategy, Content Creation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic and Visual Design, Graphic Design, Brand Awareness, Content Creation, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Strategy, Content Creation, Blogs, Search Engine Optimization, Keyword Research, Web Content, Content Marketing, AI Personalization, Data Science
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business
Beginner · Guided Project · Less Than 2 Hours