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PPC Advertising Courses

PPC advertising courses can help you learn keyword research, ad copywriting, campaign optimization, and performance tracking. You can build skills in budget management, audience targeting, and A/B testing to refine your strategies. Many courses introduce tools like Google Ads and Bing Ads, along with analytics platforms, to help you implement effective campaigns and measure their success.


Popular PPC Advertising Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundraising and Development

    Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    394 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta Social Media Marketing Capstone

    Skills you'll gain: Social Media Marketing, Presentations, Social Media Campaigns, Campaign Management, Facebook, Digital Marketing, Instagram, Program Evaluation, Project Closure, Analysis, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    699 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Web Analytics, Digital Advertising, Brand Awareness, Performance Measurement, Content Creation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Analytics, Data Analysis, Marketing, Performance Measurement, Operations, Analysis, Business Strategies, Business Metrics, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    775 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    877 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Accomplishment STAR Techniques for Job Interviews

    Skills you'll gain: Interviewing Skills, Storytelling, Problem Solving, Professional Development, Initiative and Leadership, Concision, Verbal Communication Skills, Teamwork, Job Analysis, Communication, Business Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    421 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Accelerate your Digital Marketing Career

    Skills you'll gain: Responsible AI, Digital Advertising, Email Marketing, Data Ethics, Generative AI, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, AI Enablement, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    278 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northwestern University

    Sports Marketing

    Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Model Evaluation, Business Analysis, Time Series Analysis and Forecasting, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    529 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Marketing Design with Easil

    Skills you'll gain: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Marketing, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    216 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Pilares de Marketing Digital

    Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular ppc advertising courses

  • Fundraising and Development: University of California, Davis
  • Meta Social Media Marketing Capstone: Meta
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Business Analytics Capstone: University of Pennsylvania
  • Launch Your Online Business: The State University of New York
  • Accomplishment STAR Techniques for Job Interviews: Coursera
  • Generative AI: Accelerate your Digital Marketing Career: IBM
  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • Sports Marketing: Northwestern University
  • Foundations of Marketing Analytics: Emory University

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