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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • I

    Illinois Tech

    Managerial Economics: Buyer and Seller Behavior

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Consumer Behaviour, Operating Cost, Demand Planning, Business Strategy, Revenue Forecasting, Competitive Analysis, Cost Management, Profit and Loss (P&L) Management, Strategic Decision-Making, Decision Making

    4.5 stars, 61 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (61) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • S

    STARWEAVER

    Mastering Digital Communication: Effective Online Engagement

    Skills you'll gain: Content Creation, Crisis Management, Driving engagement, Digital Communications, Social Media Marketing, Strategic Communication, Communication Strategies, Social Media, Digital Marketing, Digital Brand Strategy, Digital Content, Communication Planning, Communication, Data Ethics, Social Media Strategy, Marketing Communications, Target Audience, Social Media Content, Customer Engagement, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Maryland, College Park

    Surviving Disruptive Technologies (On Demand)

    Skills you'll gain: Emerging Technologies, Technology Strategies, Media and Communications, Contingency Planning, Electronic Media, Digital Transformation, Business Transformation, Social Media, Innovation, Organizational Change, Competitive Analysis, Case Studies, E-Commerce, Advertising Mail, Business Strategy, Digital Publishing

    4.6 stars, 64 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (64) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Minnesota State University, Mankato

    Brand Positioning and Strategy

    Skills you'll gain: Competitive Analysis, Brand Strategy, Brand Marketing, Target Audience, Branding, Brand Awareness, Brand Management, Target Market, Brand Loyalty, Strategic Marketing, Market Analysis, Marketing Strategies, Value Propositions, Strategic Communication, Marketing, Marketing Strategy and Techniques, Marketing Planning, Gap Analysis, Strategic Decision-Making, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Creating Engaging Content for TikTok

    Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media, Social Media Management, Content Marketing, Social Media Marketing, Social Media Strategy, Visual Storytelling, Storytelling, Content Optimization, Drive Engagement, Digital Content, Driving engagement, Content Strategy, Content Development and Management, Digital Media Strategy, Photo/Video Production and Technology

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Board Infinity

    Mastering Product Management Interviews: A Strategic Guide

    Skills you'll gain: Agile Methodology, Agile Product Development, Agile Software Development, Product Strategy, Product Design, Market Analysis, Technical Management, Product Marketing, Product Planning, Market Research, Customer Analysis, Target Market, Commercialization, Oral Expression, Stakeholder Communications, Data Analysis Software, Portfolio Management, Verbal Communication Skills, Data-Driven Decision-Making, Decision Making

    Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Foundations of Account Management

    Skills you'll gain: Productivity Software, Administrative Support, Sales Process, Personalized Campaigns, Customer Service, Client Services, AI Personalization, Customer experience improvement, Sales Training, Sales, Customer Relationship Building, Verbal Communication Skills, Process Mapping, Account Management, Sales Development, Oral Expression, Microsoft Copilot, Customer Engagement, File Management, Personalized Service

    Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnQuest

    Strategic Selling and Account Management

    Skills you'll gain: Account Management, Consultative Selling, Selling Techniques, Performance Measurement, Cross-Functional Team Leadership, Sales Process, Business Risk Management, Consultative Approaches, Relationship Building, Solution Selling, Upselling, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Communication, Business Analytics

    Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Designing Breakthrough Advertisements and Commercials

    Skills you'll gain: Copywriting, Advertising, Advertising Campaigns, Online Advertising, Writing and Editing, Promotional Materials, Design, Visual Design, Media Strategy, Marketing Collateral, Ideation, Graphic Design, Electronic Media, Marketing Communications, Strategic Communication, Design and Product, Design Elements And Principles, Social Media, Design Thinking, Business Communication

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Typography and Color Theory in Design with Canva

    Skills you'll gain: Canva (Software), Color Theory, Typography, Digital Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles, Branding

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Creating a Technology Startup Company

    Skills you'll gain: Product Planning, Target Market, Persona Development, Operational Performance Management, Target Audience, Market Opportunities, Systems Thinking, Business Modeling, Product Lifecycle Management, Customer Analysis, Operational Analysis, Entrepreneurship, Leadership and Management, Business Planning, Engineering Management, Market Analysis, People Management, New Product Development, Governance, Engineering

    4.7 stars, 15 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (15) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • F

    Fundação Instituto de Administração

    A Organização Centrada na Jornada do Cliente

    Skills you'll gain: Rapport Building, Relationship Building, Customer experience strategy (CX), Agile Methodology, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Analysis, Journey Mapping, Customer Insights, Process Design, Value Propositions, Solution Delivery, Interpersonal Communications, Key Performance Indicators (KPIs), Experience Design, Product Lifecycle Management, Performance Measurement, Product Management, Process Analysis

    4.9 stars, 23 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (23) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…204205206…287

In summary, here are 10 of our most popular marketing courses

  • Managerial Economics: Buyer and Seller Behavior: Illinois Tech
  • Mastering Digital Communication: Effective Online Engagement: STARWEAVER
  • Surviving Disruptive Technologies (On Demand): University of Maryland, College Park
  • Brand Positioning and Strategy: Minnesota State University, Mankato
  • Creating Engaging Content for TikTok: Coursera
  • Mastering Product Management Interviews: A Strategic Guide: Board Infinity
  • Foundations of Account Management: Microsoft
  • Strategic Selling and Account Management: LearnQuest
  • Designing Breakthrough Advertisements and Commercials: University of Colorado Boulder
  • Typography and Color Theory in Design with Canva: Coursera

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