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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Structure Lifecycle Marketing

    Skills you'll gain: Marketing Automation, Conversion Funnel Analysis, HubSpot CRM, Marketing Operations, Customer Relationship Management (CRM) Software, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Customer Retention, Customer Acquisition Management, Customer Analysis, Cross-Channel Marketing, Marketing, Customer Insights, Customer Communications Management, Target Audience, Communication Planning, Customer Engagement, Workflow Management, B2B Sales

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Affiliate Marketing Without Ads: Use SEO, Content Marketing

    Skills you'll gain: Search Engine Optimization, Keyword Research, Content Optimization, Conversion Funnel Analysis, Content Marketing, Marketing, Product Promotion, Lead Generation, Online Advertising, Content Creation, Video Production

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IE Business School

    Marketing Strategy Capstone Project

    Skills you'll gain: Strategic Decision-Making, Decision Making, Marketing, Strategic Thinking, Target Market, Hotel And Restaurant Management, Promotional Strategies, Target Audience, Hotels and Accommodations, Product Strategy, Hotel Operations

    4.7 stars, 122 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (122) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Foundations of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Presentation, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling

    4.6 stars, 32 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (32) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • Y

    Yonsei University

    International Marketing & Cross Industry Growth

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality and Food Services, Hospitality, Brand Management, B2B Sales, Customer Service, Branding, Innovation, Guest Relations, Customer experience strategy (CX), Marketing Management, Promotional Strategies, Customer Relationship Management, Diversity Marketing, Growth Strategies, Digital Marketing

    4.7 stars, 2.5K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.5K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    International Marketing and Management

    Skills you'll gain: Global Marketing, Staff Management, People Management, Culture, Cultural Diversity, Cultural Responsiveness, Intercultural Competence, Team Management, Cultural Sensitivity, B2B Sales, Target Market, Business Management, Diversity Marketing, Human Resources, Human Resource Strategy, Human Resources Management and Planning, Marketing, Organizational Strategy, Strategic Marketing, Marketing Management

    4.8 stars, 129 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (129) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Marketing Optimization & Strategy

    Skills you'll gain: Google Analytics, Dashboard Creation, Data Storytelling, Content Performance Analysis, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Digital Marketing Campaign Optimization

    Skills you'll gain: Digital Marketing, Email Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Blogs, Content Performance Analysis, Marketing Strategies, Online Advertising, Advertising Campaigns, Campaign Management, Marketing Planning, Digital Marketing Tools, Search Engine Optimization, Digital Advertising, Marketing Effectiveness, Contextual Advertising, Social Media, Data-Driven Marketing, Social Media Marketing, Marketing Strategy and Techniques

    5 stars, 16 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (16) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • O

    O.P. Jindal Global University

    Machine Learning for Marketing

    Skills you'll gain: Marketing Analytics, Anomaly Detection, Digital Marketing, Data-Driven Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Digital Marketing Campaigns, Digital Analysis, Online Advertising, Customer Retention, Digital Marketing Tools, Text Mining, Predictive Analytics, Google Analytics, Data Ethics

    3.8 stars, 19 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.8 (19) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    AI-Powered SEO Content Marketing

    Skills you'll gain: Keyword Research, Prompt Engineering, Copywriting, Search Engine Optimization, Storytelling, Web Content, ChatGPT, Target Audience, Blogs, Content Development and Management, Content Strategy, AI powered creativity, Web Analytics and SEO, Content Management, Content Creation, AI Personalization, Writing and Editing, AI Workflows, Marketing, Content Optimization

    4.4 stars, 34 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (34) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chegg Skills

    Digital Marketing Channels and Ecosystems

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
1…212223…291

In summary, here are 10 of our most popular marketing courses

  • Structure Lifecycle Marketing: Coursera
  • Affiliate Marketing Without Ads: Use SEO, Content Marketing: Alex Genadinik
  • Marketing Strategy Capstone Project: IE Business School
  • Foundations of Digital Marketing: University of Maryland, College Park
  • AI-Powered Modern Marketing: Coursera
  • International Marketing & Cross Industry Growth: Yonsei University
  • International Marketing and Management: University of Colorado Boulder
  • Advanced Marketing Optimization & Strategy: Coursera
  • Digital Marketing Campaign Optimization: EDUCBA
  • Machine Learning for Marketing: O.P. Jindal Global University

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