• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Maryland, College Park

    Corporate Venturing: Launching and Leading Innovation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • E

    EDUCBA

    Stock Market Technical Analysis Simplified

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Dynamics, Trend Analysis, Market Analysis, Run Chart, Financial Market, Market Opportunities, Financial Analysis, Decision Making, Analysis, Financial Statement Analysis, Consolidation

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Market Dynamics, Revenue Management, Cost Accounting, Supply And Demand, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Marketing Channel, Regression Analysis

    ★ 4.8 (696) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Как планировать посты в нескольких платформах с Hootsuite

    Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, Social Media, Digital Marketing Tools, Social Media Marketing, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Pearson

    Importance of Context, Clarity, and Purpose

    Skills you'll gain: Writing, Persuasive Communication, Communication Strategies, Communication, Critical Thinking, Dealing With Ambiguity

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • R

    Replit

    From Prototype to Product with Replit Pro

    Skills you'll gain: Git (Version Control System), Version Control, Agile Product Development, Collaborative Software, Secure Coding, Prototyping, Role-Based Access Control (RBAC), Product Improvement, Authentications, Product Development, Continuous Deployment, Continuous Delivery, Agile Methodology, Team Oriented, Application Development, Authorization (Computing), Application Performance Management, Event Monitoring, Key Management, Generative AI

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    ★ 4.8 (20) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Customer Relationship Management (CRM) Software, Marketing Operations, Personalized Campaigns, Data Ethics, Generative AI

    ★ 4.4 (93) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    User Interface Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, User Interface and User Experience (UI/UX) Design, Usability, Interactive Design, User Acceptance Testing (UAT), User Experience Design, User Experience, Human Computer Interaction, User Centered Design, Graphic and Visual Design, Persona (User Experience), Ideation, Design, UI/UX Strategy

    ★ 4.6 (1.8K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • R

    Real Madrid Graduate School Universidad Europea

    Future of AI in Sports and Practical Applications

    Skills you'll gain: Data Ethics, AI Personalization, Responsible AI, Agentic systems, Artificial Intelligence, Robotics, Emerging Technologies, Innovation, Legal Risk, Predictive Analytics, Regulation and Legal Compliance, Cognitive flexibility, Governance, Case Studies, Investment Management, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Maryland, College Park

    Technological Development and Innovation

    Skills you'll gain: Technology Strategies, Technical Management, New Product Development, Strategic Leadership, Innovation, Organizational Development, Intellectual Property, Product Lifecycle Management, Communication, Trend Analysis, Entrepreneurship, Market Analysis, Commercialization, Emerging Technologies

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    CVS Health

    Interacting with Customers

    Skills you'll gain: De-escalation Techniques, Greeting Customers, Cross Selling, Retail Sales, Customer Service, Selling Techniques, Upselling, Conflict Management, Product Knowledge, Retail Store Operations, Customer Relationship Building, Transaction Processing, Customer Engagement, Professionalism, Company, Product, and Service Knowledge, Empathy, Social Media, Communication, Time Management

    ★ 4.7 (94) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…211212213…592

In summary, here are 10 of our most popular social media marketing courses

  • Corporate Venturing: Launching and Leading Innovation: University of Maryland, College Park
  • Stock Market Technical Analysis Simplified: EDUCBA
  • Cost and Economics in Pricing Strategy: University of Virginia
  • Как планировать посты в нескольких платформах с Hootsuite: Coursera
  • Importance of Context, Clarity, and Purpose: Pearson
  • From Prototype to Product with Replit Pro: Replit
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • User Interface Design: University of Minnesota
  • Future of AI in Sports and Practical Applications: Real Madrid Graduate School Universidad Europea

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok