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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • E

    EDUCBA

    Digital Marketing & Paid Search Specialist

    Skills you'll gain: Google Ads, Strategic Marketing, Data-Driven Marketing, Marketing Strategies, Marketing, Pay Per Click Advertising, Marketing Planning, Customer Analysis, Performance marketing, Advertising Campaigns, Campaign Management, Digital Marketing Campaigns, Business, Advertising, Analysis, Bidding, Performance Reporting, Automation, Forecasting, Communication

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Event Marketing & Management Fundamentals

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Brand Marketing, Event Planning, Marketing Effectiveness, Driving engagement, Marketing Strategies, Marketing Communications, Media Strategy, Branding, Stakeholder Management, Brand Management, Brand Strategy, Stakeholder Engagement, Drive Engagement, Stakeholder Communications, Plan Execution, Brand Awareness, Customer Insights

    4.6 stars, 21 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (21) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Marketing Psychology & Consumer Behavior

    Skills you'll gain: Marketing Psychology, Customer Insights, Data-Driven Marketing, Consumer Behaviour, Customer Analysis, Driving engagement, Brand Loyalty, Customer Engagement, Marketing Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Strategic Marketing, Behavioral Economics, Marketing Analytics, Marketing, Marketing Communications, Sustainable Business, Data-Driven Decision-Making, Growth Strategies, Business Ethics

    4.9 stars, 12 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.9 (12) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    LearnKartS

    AI Digital Marketing Mastery

    Skills you'll gain: Prompt Engineering, Blogs, Content Scheduling, Google Gemini, Email Automation, Email Marketing, Social Media Marketing, Google Ads, Content Optimization, Search Engine Optimization, Digital Marketing, ChatGPT, Digital Advertising, Content Marketing, Content Creation, Copywriting, Keyword Research, Lead Generation, Artificial Intelligence, Brand Strategy

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Marketing Optimization & Strategy

    Skills you'll gain: Google Analytics, Dashboard Creation, Data Storytelling, Content Performance Analysis, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    Emory University

    Marketing Analytics Capstone Project

    Skills you'll gain: Marketing Analytics, Exploratory Data Analysis, Model Evaluation, Data-Driven Marketing, Predictive Analytics, Predictive Modeling, Logistic Regression, Analytical Skills, Business Analytics, Regression Analysis, Statistical Modeling, Data Analysis, Data Preprocessing, Correlation Analysis

    4.4 stars, 30 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.4 (30) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Digital Marketing 2

    Skills you'll gain: Data-Driven Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Digital Marketing, Digital Marketing Tools, Search Engine Marketing, Paid media, Digital Marketing Campaigns, Web Analytics, Online Advertising, Advanced Analytics, A/B Testing, Apache Hadoop, Applied Machine Learning, Machine Learning Methods, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML)

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Digital Marketing: Customer Engagement Strategy

    Skills you'll gain: Customer Engagement, Digital Brand Strategy, Marketing Strategies, Driving engagement, Digital Marketing, Marketing Strategy and Techniques, Content Marketing, MarTech, Cross-Channel Marketing, Digital Media Strategy, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Marketing Communications, Digital Advertising, Analytics, Generative AI, Data Analysis, Data Visualization, Data Collection

    4.5 stars, 4.8K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (4.8K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • Y

    Yonsei University

    International Hospitality & Healthcare Services Marketing

    Skills you'll gain: Hospitality Management, Hospitality and Food Services, Hospitality, Customer Service, Guest Relations, Customer experience strategy (CX), Customer Relationship Management, Service Design, Healthcare Industry Knowledge, Expectation Management, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Service Improvement, Hospital Experience, Marketing, Patient-centered Care

    4.7 stars, 560 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (560) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Analytics, Data-Driven Marketing, Digital Marketing, Data Visualization, Conversion Funnel Analysis, Consumer Behaviour, Sales Strategy, Marketing, Performance marketing, Marketing Planning, Customer Analysis, Marketing Strategy and Techniques, Marketing Operations, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Insights, Customer Engagement

    4.4 stars, 9 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (9) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    Fundamentos del Marketing Deportivo

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking

    4.9 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Marketing Teams

    Skills you'll gain: Collaborative Software, Marketing Operations, Ideation, Innovation, Decision Intelligence, Marketing Management, Team Management, Team Building, Project Management, Team Oriented, Team Collaboration, Internal Communications, Cross-Functional Collaboration, Content Creation, Leadership Development, Communication Strategies

    4.8 stars, 8 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (8) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…222324…290

In summary, here are 10 of our most popular marketing courses

  • Digital Marketing & Paid Search Specialist: EDUCBA
  • Event Marketing & Management Fundamentals: EDUCBA
  • Marketing Psychology & Consumer Behavior: EDUCBA
  • AI Digital Marketing Mastery: LearnKartS
  • Advanced Marketing Optimization & Strategy: Coursera
  • Marketing Analytics Capstone Project: Emory University
  • Digital Marketing 2: University of Maryland, College Park
  • Digital Marketing: Customer Engagement Strategy: University of Illinois Urbana-Champaign
  • International Hospitality & Healthcare Services Marketing: Yonsei University
  • Marketing e Data Science: Fundação Instituto de Administração

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