• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alibaba Cloud Academy

    DevOps on Alibaba Cloud

    Skills you'll gain: Docker (Software), Containerization, Devops Tools, Kubernetes, Terraform, Prometheus (Software), Application Deployment, DevOps, Performance Tuning, Performance Testing, Application Performance Management, Performance Stress Testing, Infrastructure as Code (IaC), Cloud Deployment, Cloud Management, System Monitoring, Event Monitoring

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    GenAI for Customer Insights

    Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to get more followers by creating a video tweet

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Content Creation, Content Scheduling, Shared Media, Social Media Content, Social Media Management, Social Media, Social Media Marketing, Scheduling, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Hello Node Kubernetes

    Skills you'll gain: Kubernetes, Docker (Software), Cloud Deployment, Containerization, Application Deployment, Scalability, Google Cloud Platform, Node.JS

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Project · Less Than 2 Hours

  • S

    Skillshare

    Easy Instagram Reels in Canva: Strategy & Setup

    Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Content Strategy, Social Media, Content Development and Management, Video Production, Content Creation, Social Media Marketing, Workflow Management, Drive Engagement, Ideation, Editing

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, New Product Development, Entrepreneurship, Solution Design, Strategic Partnership, Process Mapping, Brainstorming, Growth Strategies, Entrepreneurial Finance, Product Development, Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Get Started with Facebook Messenger for a Business

    Skills you'll gain: Facebook, Personalized Campaigns, Target Audience, Customer Communications Management, Social Media, Social Media Management, Social Media Marketing, Social Media Content, Needs Assessment, Drive Engagement, Web Presence, Brand Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Ingestion, Exploration & Visualization in Qlik Sense

    Skills you'll gain: Dashboard Creation, Data Visualization Software, Data Modeling, Dashboard, Data Wrangling, Interactive Data Visualization, Data Presentation, Data Storytelling, Data Transformation, Data Cleansing, Data Import/Export, Exploratory Data Analysis, Data Analysis, Key Performance Indicators (KPIs)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Freelance Editing: Launch & Build Your Video Editing Career

    Skills you'll gain: Editing, Video Editing, Client Services, Relationship Management, Self-Motivation, Post-Production, Price Negotiation, Customer Relationship Building, Video Production, Entrepreneurship, Videography, Goal Setting, Personal Development, Cost Estimation, Business Systems, Professional Networking, Planning

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • L

    LearnQuest

    The Science of Sales: Behavioral Insights and Psychology

    Skills you'll gain: Consultative Selling, Closing (Sales), Sales Management, Verbal Communication Skills, Communication, Sales Prospecting, Sales Strategy, Consumer Behaviour, Selling Techniques, Sales, Marketing Psychology, Overcoming Objections, Communication Strategies, Initiative and Leadership, Customer Analysis, Sales Presentations, Regional Sales, Prospecting and Qualification, Sales Process, Sales Support

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Intermediate Rust Programming and Advanced Concepts

    Skills you'll gain: Rust (Programming Language), Data Structures, Code Reusability, Memory Management, Package and Software Management, Algorithms, Software Testing

    3.8
    Rating, 3.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

1…228229230…378

In summary, here are 10 of our most popular search engine marketing courses

  • Create a Flyer Using Microsoft Word: Coursera
  • DevOps on Alibaba Cloud: Alibaba Cloud Academy
  • GenAI for Customer Insights: Coursera
  • How to get more followers by creating a video tweet: Coursera
  • Hello Node Kubernetes: Google Cloud
  • Easy Instagram Reels in Canva: Strategy & Setup: Skillshare
  • Information Technology Entrepreneurship & Startup: University of Minnesota
  • Get Started with Facebook Messenger for a Business : Coursera
  • Data Ingestion, Exploration & Visualization in Qlik Sense: Coursera
  • Freelance Editing: Launch & Build Your Video Editing Career: Skillshare

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok