Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.
Skills you'll gain: Sales Territory Management, AI Personalization, Generative AI Agents, Sales Strategy, Customer Engagement, Regional Sales, Sales Process, Lead Generation, Market Intelligence, Sales Enablement, Real Time Data, Personalized Service, Anthropic Claude, Sales Development, AI Enablement, Market Analysis, Responsible AI, Customer Analysis, Ethical Standards And Conduct, Performance Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Visual Storytelling, Color Theory, Digital Design, Color Matching, Graphic and Visual Design, Graphic Design, Creative Design, Collaborative Software, Marketing, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Insights, Facebook, Data-Driven Marketing, Marketing Analytics, Target Audience, Marketing Strategies, Social Media Analytics, Market Research, Marketing, Social Media, Social Media Marketing, Digital Marketing Tools, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Brand Awareness, Advertising Campaigns, Advertising, Social Media Marketing, Social Media, Content Creation, Event Marketing, Graphic and Visual Design Software, Graphic and Visual Design, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Benchmarking, Sales Strategy, Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Performance Measurement, Consumer Behaviour, Customer Analysis, Target Market, Business Strategy, Needs Assessment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Profit and Loss (P&L) Management, Balance Sheet, Private Equity, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Financial Market, Market Liquidity, Lending and Underwriting, Investments, Securities (Finance), Market Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Sales, Sales Strategy, Sales Training, Sales Enablement, Marketing Automation, Sales Management, Sales Pipelines, Selling Techniques, Social Media Marketing, Lead Generation, Social Media, Social Media Campaigns, Customer Relationship Management (CRM) Software, Storytelling, Persona Development, Global Marketing, Target Audience, Trend Analysis, Competitive Intelligence, Benchmarking
Beginner · Specialization · 1 - 3 Months

Corporate Finance Institute
Skills you'll gain: Financial Analysis, Risk Analysis, Competitive Analysis, Market Analysis, Business Strategy, Growth Strategies, Business Strategies, Business Analysis, Analysis, Business Risk Management, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Project Management Software, Project Coordination, Project Schedules, Project Management, Agile Project Management, Document Management, File Management, Collaborative Software, Waterfall Methodology, Backlogs, Resource Management, Kanban Principles, Prioritization, Internal Communications
Beginner · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: B2B Sales, Consultative Selling, Consultative Approaches, Sales Presentation, Stakeholder Engagement, Enterprise Sales, Performance Metric, Stakeholder Management, Stakeholder Communications, Sales Presentations, Selling Techniques, Verbal Communication Skills, Performance Measurement, Business Marketing, Sales, Executive Presence, Sales Process, Sales Pipelines, Sales Strategy, Performance Analysis
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Operations, Supply Chain, Supply Chain Management, Quality Improvement, Supply Chain Systems, Six Sigma Methodology, Transportation, Supply Chain, and Logistics, Production Process, Lean Manufacturing, Process Improvement, Production Planning, Lean Six Sigma, Lean Methodologies, Prioritization, Business Priorities, Cost Reduction
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Biotechnology, Food and Beverage, Sustainable Technologies, Biological Engineering, Scalability, Sustainable Systems, Process Engineering, Product Development, Production Process, Market Opportunities, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development, Capacity Planning
Beginner · Course · 1 - 4 Weeks