Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Coursera
Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Journey Mapping, Personalized Campaigns, AI Enablement, Personalized Service, Customer Insights, Customer Retention, Business Analytics, User Feedback, Analytics, Artificial Intelligence, Generative AI, Predictive Analytics, Automation
★ 4.9 (12) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Windows Servers, Hyper-V, Containerization, Kubernetes, Docker (Software), Virtualization, Virtual Machines, Server Administration, Hybrid Cloud Computing, Microsoft Azure, Operating System Administration, Microsoft Windows, Infrastructure As A Service (IaaS), Cloud Management, Systems Administration, Remote Access Systems
★ 5 (8) · Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Workflow Management, Marketing Design, Marketing Materials, Marketing Collateral, Creative Design, Design, Digital Design, Graphic Design, Design Elements And Principles
Intermediate · Guided Project · Less Than 2 Hours
National Taiwan University
Skills you'll gain: Production Planning, Financial Management, Production Management, Financial Analysis, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Promotional Strategies, Advertising, Business Economics, Business Operations, Business Planning, Consumer Behaviour, Cash Flows, Supply Chain Management, Market Research, Decision Making
Beginner · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Embeddings, Retrieval-Augmented Generation, Model Training, Large Language Modeling, Natural Language Processing
★ 4.9 (8) · Beginner · Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Make.com, Email Automation, Deepseek, Agentic Workflows, AI Workflows, LLM Application, DeepSeek API, No-Code Development, Automation, AI Integrations, Debugging
★ 4.6 (9) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Design Reviews, Graphic and Visual Design, Creative Design, Graphic and Visual Design Software, Typography, Design Elements And Principles, Layout Design, Content Creation, Animations, Advertising
★ 3.5 (6) · Beginner · Course · 3 - 6 Months

Skills you'll gain: AutoCAD, Computer-Aided Design, Layout Design, Electrical Systems, Safety Standards, Electrical Safety, Drafting and Engineering Design, Electrical Equipment, Requirements Analysis, Engineering Calculations
★ 5 (11) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development
★ 4.9 (14) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Graphical Tools, Design, Graphic and Visual Design Software, Creative Design, Branding, Visual Storytelling, Graphic and Visual Design, Graphic Design, Brand Strategy, Shared Media, Brand Management, Account Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Competitive Analysis, Market Analysis, Competitive Intelligence, Market Research, Strategic Marketing, Marketing Strategies, Go To Market Strategy, Case Studies, Market Intelligence, Strategic Thinking, Marketing, Market Opportunities, Marketing Strategy and Techniques, Business Strategy, Analysis, Product Marketing, Strategic Decision-Making, Product Strategy, Data-Driven Decision-Making, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Materials, Marketing Collateral, Presentations, Email Marketing, Content Creation, Brand Awareness, Marketing Design, Driving engagement, Content Marketing, Promotional Materials, Branding, Marketing Communications, Digital Marketing, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours