• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Journey

Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • C

    Coursera

    Advanced Selling with AI & Emotional Intelligence

    Skills you'll gain: Sales Presentation, B2B Sales, Overcoming Objections, Sales Presentations, Dashboard, Dashboard Creation, Root Cause Analysis, Rapport Building, User Feedback, Strategic Partnership, Empathy & Emotional Intelligence, Selling Techniques, Sales Process, Sales Development, Customer Relationship Management (CRM) Software, Oral Comprehension, Composure, Emotional Intelligence, Responsible AI, Negotiation

    Intermediate · Specialization · 3 - 6 Months

  • L

    LearnKartS

    Website Development Mastery

    Skills you'll gain: Web Analytics and SEO, Content Management Systems, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Blogs, Retail Management, Order Management, Order Fulfillment, Web Content, Promotional Strategies, Web Development, Content Management, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    GenAI for Marketing: Ethics and Trends

    Skills you'll gain: Risking, Responsible AI, Data Ethics, AI Personalization, Business Ethics, Ethical Standards And Conduct, Case Studies, Information Privacy, Data Governance

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Target Audience, Marketing, Target Market, Social Media Marketing, Social Media, Customer Analysis, Social Media Management, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Strategic SEO Mastery: Tools, Strategy & Case Studies

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Strategic Marketing, Strategic Planning, Digital Marketing, Target Audience, Marketing Effectiveness, Content Optimization, Competitive Analysis, Market Opportunities, Business Strategy, Customer Insights, Strategic Thinking, Goal Setting

    ★ 5 (6) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    GenAI for Sales Ops: Automating Workflow Efficiency

    Skills you'll gain: Sales Operations, Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Salesforce, Sales Process, Business Workflow Analysis, Business Process Automation, Customer Relationship Management, Lead Generation, General Sales Practices, Workflow Management, Agentic Workflows, Process Analysis, Sales, Automation, Data Entry, Agentic systems, Systems Integration, Data Management

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Graphic Design Theory - Print Design

    Skills you'll gain: Color Matching, Graphic and Visual Design Software, Layout Design, Graphics Software, Image Quality

    Beginner · Course · 1 - 3 Months

  • L

    LearnQuest

    Virtual Selling

    Skills you'll gain: Inside Sales, Sales, Sales Prospecting, Sales Training, Sales Strategy, Web Presence, Selling Techniques, Prospecting and Qualification, Product Demonstration, Virtual Teams, Digital Brand Strategy, Technical Sales, Sales Pipelines, Rapport Building, Sales Presentations, Relationship Building, Virtual Environment, Customer Engagement, Customer Success Management, Drive Engagement

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Foundations of Python and Selenium WebDriver

    Skills you'll gain: Selenium (Software), File I/O, Object Oriented Programming (OOP), Test Automation, Software Testing, Test Script Development, Programming Principles, Web Development Tools, Code Reusability, Scripting, Python Programming, Automation, Development Environment, Data Structures

    ★ 4.5 (6) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Instagram Growth: Boost Your Engagement

    Skills you'll gain: Instagram, Content Scheduling, Drive Engagement, Driving engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Content Creation, Content Strategy, Content Management

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Design and Implement DevOps Automation CI/CD Pipelines

    Skills you'll gain: CI/CD, Jenkins, Build Tools, Kubernetes, Docker (Software), DevOps, Ansible, Devops Tools, Continuous Deployment, Continuous Integration, IT Automation, Containerization, API Design, Application Deployment, Cloud Deployment, Amazon Web Services, Automation, Software Architecture, Cloud Solutions, Nginx

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Master Scrum & Agile with AI, Jira, and Agile Workflow

    Skills you'll gain: Prompt Engineering, Sprint Retrospectives, Jira (Software), Backlogs, Scrum (Software Development), Prompt Patterns, Sprint Planning, Agile Methodology, Agile Software Development, Agile Project Management, Generative AI, Microsoft Copilot, People Development, Scalability, User Story, Team Building, Goal Setting, Software Development Methodologies, Agile Product Development, Coordinating

    Intermediate · Specialization · 3 - 6 Months

1…251252253…357

In summary, here are 10 of our most popular customer journey courses

  • Advanced Selling with AI & Emotional Intelligence: Coursera
  • Website Development Mastery: LearnKartS
  • GenAI for Marketing: Ethics and Trends: Coursera
  • Comprendre l'Utilisateur Moyen de Facebook: Coursera
  • Strategic SEO Mastery: Tools, Strategy & Case Studies: EDUCBA
  • GenAI for Sales Ops: Automating Workflow Efficiency: Coursera
  • Graphic Design Theory - Print Design: Skillshare
  • Virtual Selling: LearnQuest
  • Foundations of Python and Selenium WebDriver: Packt
  • Instagram Growth: Boost Your Engagement: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok