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Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.


Popular Marketing Automation Courses and Certifications


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    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Strategy, B2B Sales, Sales Training, Sales Process, Marketing Psychology, Sales, Selling Techniques, Sales Enablement, Consumer Behaviour, Overcoming Objections, Storytelling, Closing (Sales), Stakeholder Communications, Negotiation, Non-Verbal Communication, Customer Engagement, Value Propositions, Communication Strategies, Empathy, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Emory University

    Mastering Business Essentials: Strategy

    Skills you'll gain: Business Strategy, Corporate Strategy, Organizational Strategy, Strategic Planning, Competitive Analysis, Strategic Decision-Making, Innovation, Market Analysis, Value Propositions, Business Risk Management, Sustainable Business, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 3 Months

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    Packt

    Complete Git Guide: Understand and Master Git and GitHub

    Skills you'll gain: Git (Version Control System), GitHub, Version Control, Open Source Technology, Collaborative Software, Unix Commands, Microsoft Visual Studio, Continuous Integration, Linux, Mac OS, Web Development Tools, File Management, Shell Script, Command-Line Interface, Code Review, Data Integrity, Application Deployment, React.js, Hypertext Markup Language (HTML), Technical Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    C

    Coursera

    Instagram Storytelling: Write Compelling Stories

    Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Strategic Growth Leadership for Managers

    Skills you'll gain: Sales Management, Strategic Leadership, Sales Strategy, Business Leadership, Growth Strategies, Customer Relationship Management, Team Motivation, Organizational Strategy, Plan Execution, Leadership Development, Business Strategy, Team Performance Management, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Risk Analysis, Communication, Growth Mindedness, Milestones (Project Management)

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    EDUCBA

    Unix System Overview and Command

    Skills you'll gain: Unix Commands, Unix, Unix Shell, Remote Access Systems, Scripting, Systems Administration, Operating System Administration, Command-Line Interface, IT Automation, Linux, User Accounts, File Management, File Systems, Role-Based Access Control (RBAC), File Transfer Protocol (FTP)

    5
    Rating, 5 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Créez du contenu de sensibilisation sur Facebook avec Canva

    Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact

    Beginner · Guided Project · Less Than 2 Hours

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    Edureka

    Building Autonomous AI Agents

    Skills you'll gain: LangGraph, Retrieval-Augmented Generation, Generative AI Agents, AI Orchestration, CrewAI, Agentic Workflows, AI Workflows, Agentic systems, LangChain, Artificial Intelligence and Machine Learning (AI/ML), LLM Application, Systems Integration, Tool Calling, Responsible AI, Large Language Modeling, Prompt Engineering, Human Factors (Security), Data Ethics, Context Management, Restful API

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Design Selenium Test Framework: Architect Level

    Skills you'll gain: Jenkins, Selenium (Software), Apache Maven, CI/CD, Object Oriented Programming (OOP), JUnit, Java, Software Design Patterns, Test Automation, Software Testing, Maintainability, Test Case, Browser Compatibility, Software Design, Test Execution Engine

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Edureka

    Infrastructure as Code and Monitoring

    Skills you'll gain: Infrastructure as Code (IaC), AWS CloudFormation, Terraform, CI/CD, Prometheus (Software), Continuous Integration, Amazon Web Services, Grafana, Continuous Deployment, System Monitoring, Cloud Infrastructure, DevOps, Cloud Deployment, Infrastructure Architecture, Continuous Monitoring, Query Languages

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    University of Maryland, College Park

    Customer-Centric Enterprise: Product Lifecycle Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Roadmaps, Product Marketing, Growth Strategies, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights, Portfolio Management

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing automation courses

  • Retail Sales Psychology: The Essentials of Selling More: Starweaver
  • Online Influence and Persuasion: Johns Hopkins University
  • Mastering Business Essentials: Strategy: Emory University
  • Complete Git Guide: Understand and Master Git and GitHub: Packt
  • Instagram Storytelling: Write Compelling Stories: Coursera
  • Strategic Growth Leadership for Managers: Packt
  • Unix System Overview and Command: EDUCBA
  • Créez du contenu de sensibilisation sur Facebook avec Canva: Coursera
  • Building Autonomous AI Agents: Edureka
  • Design Selenium Test Framework: Architect Level: Packt

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