Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Pearson
Skills you'll gain: Splunk, Dashboard Creation, Dashboard, Interactive Data Visualization, Ad Hoc Reporting, Event Monitoring, Security Information and Event Management (SIEM), Software Installation, Analytics, Data Analysis, Data Manipulation, Big Data, Continuous Monitoring, Statistics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Effectiveness, Data-Driven Marketing, Digital Marketing Campaigns, Marketing Analytics, Marketing Channel, Campaign Management, Digital Marketing, Campaign Planning, Marketing Budgets, Performance Measurement, Digital Marketing Tools, Marketing, Brand Awareness, digital literacy, Communication Systems, Devops Tools, Communication
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Consultative Selling, Verbal Communication Skills, Communication, Consumer Behaviour, Selling Techniques, Trustworthiness, Marketing Psychology, Communication Strategies, Customer Analysis, Persuasive Communication, Sales, General Sales Practices, Sales Strategy, Needs Assessment, Customer Relationship Building, Motivational Skills, Rapport Building, Customer Insights, Relationship Building, Empathy
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Software As A Service, Customer Retention, Business Modeling, Customer experience strategy (CX), Customer Relationship Management, Customer Engagement, Business Transformation, Customer experience improvement, Business Strategies, Technology Strategies, Revenue Management, Service Level Agreement, Cloud Services, Platform As A Service (PaaS), Cloud Computing, Technology Solutions, Infrastructure As A Service (IaaS)
★ 4.7 (15) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Corporate Sustainability, Corporate Strategy, Business Ethics, Organizational Strategy, Sustainable Business, Business Strategy, Philanthropy, Governance Risk Management and Compliance, Governance, Compliance Management, Strategic Sourcing, Regulatory Compliance, Stakeholder Management, Stakeholder Engagement, Diversity Equity and Inclusion Initiatives, Law, Regulation, and Compliance, Ethical Standards And Conduct, Business Risk Management, Diversity and Inclusion
★ 4.9 (14) · Mixed · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Healthcare Ethics, Clinical Research Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Informed Consent, Medical Records, Ethical Standards And Conduct, Health Information Management, Health Care, Clinical Trials, Governance, Marketing Management, Law, Regulation, and Compliance, Decision Making, Analysis, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Kubernetes, Docker (Software), Application Deployment, Cloud Deployment, Cloud-Native Computing, Google App Engine, Google Cloud Platform, Distributed Computing, Test Tools, API Testing, Performance Stress Testing, Performance Testing, DevOps, Public Cloud, Restful API, Web Development
★ 4.3 (6) · Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Microsoft Excel, Data Validation, Customer Data Management, Excel Formulas, Microsoft 365, Customer Relationship Management, Customer Support, Spreadsheet Software, Customer Service, Data Security, Data Management, Data Integrity, Invoicing, User Accounts, Editing
★ 5 (11) · Beginner · Guided Project · Less Than 2 Hours

Knowledge Accelerators
Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, People Management, Communication Strategies, Organizational Leadership, Strategic Communication, Performance Metric, Learning Theory, Leadership Development, Team Leadership, Adaptability, Influencing, Stakeholder Management, Process Improvement, Employee Engagement, Stakeholder Engagement, Business Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Hugging Face, Model Evaluation, LLM Application, Large Language Modeling, Retrieval-Augmented Generation, Computer Programming, Generative Model Architectures
★ 4.9 (9) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Visual Storytelling, Animations, Graphical Tools, Content Creation, Facebook, Digital Design, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Ethics, Business Ethics, ChatGPT, AI literacy, Ethical Standards And Conduct, Responsible AI, Artificial Intelligence, Information Privacy, Self Service Technologies, General Data Protection Regulation (GDPR), Informed Consent, Personally Identifiable Information, Accountability, Generative AI Agents
★ 4.8 (10) · Beginner · Course · 1 - 4 Weeks