Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Universitat Autònoma de Barcelona
Skills you'll gain: Video Game Development, Game Design, Peer Review, Animation and Game Design, Computer Programming, Prototyping, Computer Graphics
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, User Requirements Documents, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Regulatory Requirements, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of Cape Town
Skills you'll gain: Business Modeling, Video Production, Entrepreneurship, FinTech, Business Planning, Business Strategy, Presentations, Financial Regulations, Value Propositions, Innovation, Brainstorming, Market Opportunities, Customer Analysis
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Adobe Illustrator, Color Theory, Creative Design, Graphic and Visual Design, Data Import/Export, Logo Design, Graphic Design, Graphic and Visual Design Software, Scalability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Strategy, Content Development and Management, Web Content, No-Code Development, Marketing Collateral, Web Design, Driving engagement, Web Development, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
CertNexus
Skills you'll gain: Data Preprocessing, Data Analysis, Data Collection, AI Workflows, Statistical Analysis, Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Data Cleansing, Applied Machine Learning, Predictive Modeling, Machine Learning, Model Evaluation, Descriptive Statistics, Feature Engineering, Machine Learning Algorithms, Process Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: HubSpot CRM, Digital Transformation, Customer Relationship Management, Customer Support, Business Transformation, Process Analysis, Technology Strategies, Process Improvement, Business Development
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: User Story, Persona (User Experience), Design Thinking, Agile Product Development, Agile Methodology, Interviewing Skills, User Research, Persona Development, Product Development, Innovation, User Centered Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy
Beginner · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Amazon Elastic Compute Cloud, Cloud Applications, Bioinformatics, Cloud Computing Architecture, Cloud Computing, Algorithms, Development Environment, Performance Tuning, Computer Architecture, Hardware Architecture, System Design and Implementation, Computer Programming
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Scheduling, Social Media Management, Social Media Content, Social Media, Cloud-Based Integration, Productivity Software, Dashboard, Digital Marketing, Business
Beginner · Guided Project · Less Than 2 Hours