Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

University of Glasgow
Skills you'll gain: Ethical Standards And Conduct, Journalism
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Dashboard, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Analysis, Statistical Visualization, Geospatial Mapping, Histogram, Advanced Analytics, Spatial Analysis, Scatter Plots, Data Science, Data Manipulation, Business Analytics, Marketing Analytics, Analytics, Forecasting
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Marketing Effectiveness, A/B Testing, Target Audience, Marketing Strategies, Marketing, Marketing Planning, Sales Pipelines, Customer Analysis, Marketing Channel, Advertising Campaigns, Regression Analysis, Forecasting, Data Analysis, Unsupervised Learning, Key Performance Indicators (KPIs), Return On Investment
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Data Storytelling, Digital Transformation, Data Presentation, Data Visualization, Data-Driven Decision-Making, Business Transformation, Persuasive Communication, Employee Engagement, Data Strategy, Customer experience strategy (CX), Data Science, Storytelling, Applied Machine Learning, Influencing, Agile Methodology, Analytics, Business Analytics, Business Modeling, Data Quality, Stakeholder Communications
Beginner · Specialization · 3 - 6 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Data Mining, Business Analytics, Predictive Analytics, Analytics, Business Intelligence, Forecasting, Business Analysis, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Business Strategy, Decision Making
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking
Beginner · Specialization · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Dashboard, Data Visualization Software, Data Visualization, Business Reporting, SAS (Software), Interactive Data Visualization, Cloud Computing Architecture, Data Storytelling, Business Intelligence, Business Analytics, Data Warehousing, Cloud Computing, Big Data, Machine Learning, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Lead Generation, Persona Development, Target Audience, Global Marketing, Storytelling, Sales, Social Media Marketing, Sales Strategy, Social Media, Customer Engagement, Customer Relationship Building, Professional Networking, LinkedIn, Cultural Diversity
Mixed · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Collection, Statistical Analysis, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Medical Privacy, Health Informatics, Health Information Management, Data Governance, Health Systems, Health Care, Medical Records, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Interoperability, Data Ethics, Telehealth, Data Security, Responsible AI, General Data Protection Regulation (GDPR), Health Equity, Emerging Technologies, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Technology Strategies, FinTech, Digital Transformation, Business Technologies, Financial Services, Financial Regulation, Business Strategies, Market Dynamics, Competitive Analysis, Business Modeling, Innovation, Governance
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Exercise Science, Sports Medicine, Injury Prevention, Athletic Training, Physiology, Analytics, Data Analysis, Advanced Analytics, Data-Driven Decision-Making, Medical Equipment and Technology, Vital Signs, Health Technology, Python Programming, Machine Learning, Data Collection
Intermediate · Course · 1 - 3 Months