Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Personalized Campaigns, Prompt Engineering, Prompt Engineering Tools, AI Personalization, Personalized Service, Marketing Communications, Customer Communications Management, Content Development and Management, Customer Engagement, Promotions and Campaigns
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Intellectual Property, Visual Storytelling, Adobe Express, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Game Theory, Strategic Decision-Making, Customer Analysis, Business Strategy, Target Market, Organizational Strategy, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Effectiveness, Market Share, Project Portfolio Management, Performance Measurement, Market Analysis, Growth Strategies, Business Analysis Tools
★ 5 (7) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Facebook, Driving engagement, Social Media Analytics, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising Campaigns, Advertising, Digital Advertising, Web Analytics, Social Work
★ 4.8 (10) · Beginner · Guided Project · Less Than 2 Hours

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Recognizing Others, Team Leadership, Team Performance Management, Employee Coaching, Constructive Feedback, Team Management, Coaching, Expectation Management, Leadership, Knowledge Transfer, Professional Development, Motivational Skills, Internal Communications, Employee Engagement, Communication Strategies, Storytelling, Mindfulness
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Constructive Feedback, Advertising Campaigns, Advertising, Brand Strategy, Project Management, Marketing Effectiveness, Strategic Communication, Brand Marketing, Branding, Brand Management, Creative Design, Creative Thinking, Strategic Partnership, Agentic systems
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Adobe Photoshop, Graphic and Visual Design Software, Graphics Software, User Interface (UI), Computer Graphic Techniques, Document Management, Design Elements And Principles, Typography, Web Content, Productivity Software, Scalability
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Conversion Funnel Analysis, Sales Pipelines, Social Media Analytics, Sales Process, Social Media, Web Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data-Driven Marketing, Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Email Marketing, Data-Driven Decision-Making, Customer Insights, Customer Retention, Data Storytelling, Data Literacy, Conversion Funnel Analysis, AI Personalization, Analytics, Case Studies, Advanced Analytics, Financial Forecasting, Revenue Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Scheduling, Calendar Management, Drive Engagement, User Accounts, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Price Negotiation, Customer Retention, Selling Techniques, Sales Strategy, Product Strategy, Upselling, Entrepreneurship, Negotiation, Revenue Management, Coaching, Business Marketing, E-Commerce, Case Studies
Mixed · Course · 1 - 3 Months