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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Consulting, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Development, Organizational Effectiveness, Strategic Decision-Making, Research Reports

    4.7 stars, 3.7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (3.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Technology Strategy: Creative Destruction

    Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Business Transformation, Organizational Strategy, Business Strategy, Strategic Thinking, Product Management, Market Dynamics, Emerging Technologies, Competitive Analysis, Market Share, Value Propositions, Network Analysis

    4.8 stars, 66 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (66) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Emory University

    Mastering Business Essentials: Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Corporate Strategy, Organizational Strategy, Strategic Planning, Competitive Analysis, Strategic Decision-Making, Innovation, Plan Execution, Market Analysis, Competitive Intelligence, Value Propositions, Risk Analysis, Risk Management, Business Risk Management, Market Dynamics

    5 stars, 25 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (25) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Simplilearn

    Mobile Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Online Advertising, Keyword Research, Promotional Strategies, Promotions and Campaigns, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Driving engagement, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Content Optimization, User Feedback, Business Metrics

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Marketing Skills: Marketing Psychology And Neuromarketing

    Skills you'll gain: Marketing Psychology, Closing (Sales), Selling Techniques, Consumer Behaviour, Marketing, Negotiation, Product Marketing, Advertising, Marketing Materials, Customer Insights, Target Market, Customer Analysis, Customer experience improvement, Psychology, Decision Making, Critical Thinking

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Instagram Strategy: Effective Content

    Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Competitive Analysis, Calendar Management, Target Audience, Content Strategy, Social Media Management, Social Media Strategy, Content Marketing, Content Development and Management, Social Media, Social Media Marketing, Content Creation, Goal Setting

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Organizational Strategy for Competitive Advantage

    Skills you'll gain: Business Management, Business Leadership, Organizational Effectiveness, Decision Making, Innovation, Corporate Sustainability, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Systems Thinking, Competitive Analysis, Strategic Partnership, Business Modeling, Environmental Social And Corporate Governance (ESG), Market Analysis, Influencing, Value Propositions, Growth Strategies, Culture

    4.7 stars, 4.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (4.3K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    AI Concepts and Strategy

    Skills you'll gain: Generative Model Architectures, Generative AI, Artificial Intelligence, AI Product Strategy, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Responsible AI, Large Language Modeling, Strategic Thinking, Risk Management, Informatics

    4.6 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (22) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Content Development and Management, Target Audience, Content Strategy, Social Media Content, Content Creation, Content Marketing, Social Media Strategy, Growth Strategies, Driving engagement, Planning, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    YouTube Strategy: Effective Content

    Skills you'll gain: Content Scheduling, Content Strategy, Video Production, Content Development and Management, Social Media Content, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, Production Process, Ideation, Digital Marketing Tools, Target Audience

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Fundamentals of Product Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Marketing, Prioritization, Customer Analysis, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    Integrated Marketing Communication

    Skills you'll gain: Integrated Marketing Communications, Marketing Communications, Promotional Strategies, Target Audience, Promotions and Campaigns, Advertising, Cross-Channel Marketing, Marketing Management, Product Promotion, Campaign Planning, Marketing, Online Advertising, Digital Advertising, Digital Media Strategy, Digital Marketing Campaigns, Target Market, Persona Development, Paid media, Public Relations, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Technology Strategy: Creative Destruction: University of Illinois Urbana-Champaign
  • Mastering Business Essentials: Strategy: Emory University
  • Mobile Marketing: Simplilearn
  • Marketing Skills: Marketing Psychology And Neuromarketing: Alex Genadinik
  • Instagram Strategy: Effective Content: Coursera
  • Organizational Strategy for Competitive Advantage: University of Illinois Urbana-Champaign
  • AI Concepts and Strategy: Rutgers the State University of New Jersey
  • TikTok Strategy: Effective Content: Coursera
  • YouTube Strategy: Effective Content: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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