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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • S

    Simplilearn

    Introduction to Meta Business Suite Training

    Skills you'll gain: Meta Ads Manager, Content Performance Analysis, Social Media Management, Instagram, Social Media Campaigns, Facebook, Content Scheduling, Social Media, Advertising Campaigns, Online Advertising, Social Media Analytics, Collaborative Software, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Collaboration, Content Marketing, Drive Engagement, Sales

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Web Presence, Community Organizing, Driving engagement, Discussion Facilitation, Education Software and Technology, Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    GenAI for Customer Support

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, Email Automation, Customer experience improvement, Generative AI, AI Personalization, Customer Support, Personalized Service, Customer Service, Product Support, Operational Efficiency, Automation

    ★ 3.8 (8) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Approche agile et design thinking

    Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, Team Oriented, User Research, Persona Development, Usability Testing, User Feedback, User Centered Design, Value Propositions, Innovation, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Maryland, College Park

    Environmental Project Management

    Skills you'll gain: Presentations, Conflict Management, Team Motivation, Team Leadership, Stakeholder Management, Project Risk Management, Team Performance Management, Collaboration, Agile Product Development, Stakeholder Engagement, Organizational Leadership, Agile Project Management, Storytelling, Team Management, Project Management, Data Visualization, Motivational Skills, Visionary, Environmental Social And Corporate Governance (ESG), Goal Setting

    ★ 3.5 (6) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    YouTube Shorts: Create Winning Content

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Content Strategy, Content Creation, Storytelling, Driving engagement, Video Editing, Drive Engagement, Post-Production

    ★ 3.6 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    B2B Sales Negotiation: Leveraging AI

    Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Sales Process, Sales Pipelines, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management

    Intermediate · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • D

    Dubai College of Tourism

    Hospitality Pricing Strategies and Distribution Channels

    Skills you'll gain: Revenue Management, Loyalty Programs, Forecasting, Hotel And Restaurant Management, Market Dynamics, Hospitality Management, Revenue Forecasting, Hospitality and Food Services, Marketing Channel, Hospitality, Financial Forecasting, Hospitality Services, Hotels and Accommodations, Customer Retention, Brand Loyalty, Cost Management, Hotel Operations, Direct Selling, Data-Driven Decision-Making, Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Analyze and Predict with AI Insights

    Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Customer Insights, Data Validation, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Analyze AI SEO & Conquer Competitors

    Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Social Media Marketing, Strategic Thinking, Marketing Strategies, Search Engine Marketing, Digital Marketing, Target Audience, Market Research, Gap Analysis, Needs Assessment, Strategic Prioritization

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Effective Corporate Communication: Principles & Evolution

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Stakeholder Engagement, Intercultural Competence, Public Relations, Cultural Diversity, Communication Strategies, Business Ethics, Crisis Management, Cultural Sensitivity, Ethical Standards And Conduct, Digital Communications, Drive Engagement, Employee Engagement, Branding

    ★ 4.6 (34) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Buyer Journeys and Classify Content

    Skills you'll gain: Content Marketing, Content Strategy, Content Management, Marketing Strategies, Gap Analysis, Strategic Marketing, Content Development and Management, Journey Mapping, Driving engagement, Marketing Materials, Content Creation, Sales Process

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular product marketing courses

  • Introduction to Meta Business Suite Training: Simplilearn
  • Favoriser les interactions dans les groupes sur Facebook: Coursera
  • GenAI for Customer Support: Coursera
  • Approche agile et design thinking: University of Virginia
  • Environmental Project Management: University of Maryland, College Park
  • YouTube Shorts: Create Winning Content: Coursera
  • B2B Sales Negotiation: Leveraging AI: Coursera
  • Hospitality Pricing Strategies and Distribution Channels: Dubai College of Tourism
  • Analyze and Predict with AI Insights: Coursera
  • Analyze AI SEO & Conquer Competitors: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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