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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Strategy & Positioning

    Skills you'll gain: Value Propositions, Strategic Thinking, Target Market, Strategic Decision-Making, Product Marketing, Go To Market Strategy, Strategic Marketing, Data-Driven Marketing, Marketing Planning, Content Performance Analysis, Content Marketing, Competitive Analysis, Marketing Strategy and Techniques, Brand Strategy, Product Strategy, Constructive Feedback, Campaign Planning, Content Strategy, Copywriting, Target Audience

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Practical AI for Social Impact

    Skills you'll gain: Social Impact, Responsible AI, Machine Learning Algorithms, Case Studies, Artificial Intelligence and Machine Learning (AI/ML), Algorithms, Artificial Intelligence, Reinforcement Learning, Decision Intelligence, Data Ethics, AI literacy, Applied Machine Learning, Machine Learning, Model Deployment

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Marketing Foundations

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Marketing Automation, Marketing Operations, Copywriting, A/B Testing, Information Privacy, Campaign Management, Email Security, Data-Driven Decision-Making, Target Audience, Conversion Funnel Analysis, Content Optimization, HubSpot CRM, General Data Protection Regulation (GDPR), Customer Data Management, Content Performance Analysis, Email Automation, Compliance Management, Marketing Analytics

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Sage Publications

    Marketing Planning & Strategy

    Skills you'll gain: Marketing Planning, Marketing Budgets, Business Planning, Market Analysis, Strategic Marketing, Marketing Strategies, Market Research, Marketing Effectiveness, Marketing Strategy and Techniques, Performance Measurement, Budgeting, Business Strategy, Competitive Analysis, Consumer Behaviour, Marketing Psychology, Business Ethics, Marketing Communications, Strategic Decision-Making, Analysis, Decision Making

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Teacher's Social and Emotional Learning

    Skills you'll gain: Self-Awareness, Teaching, Empathy & Emotional Intelligence, Pedagogy, Compassion, Empathy, Tenacity, Personal Development, Persistence, Relationship Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    715 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción al Marketing

    Skills you'll gain: Customer Analysis, Branding, Brand Strategy, Brand Marketing, Marketing Psychology, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Marketing Strategies, Customer Insights, Marketing Communications, Driving engagement, Online Advertising, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    272 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Realizing AI for Social Impact

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Algorithms, Reinforcement Learning, Research Reports, Machine Learning, Scenario Testing, Environmental Monitoring

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    P

    Pearson

    Business Ethics and Social Responsibility

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Stakeholder Analysis, Decision Making, Stakeholder Management, Philanthropy, Social Impact

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    Universidad Peruana de Ciencias Aplicadas

    Vozes da Mudança Social

    Skills you'll gain: Design Thinking, Business Modeling, Social Impact, Needs Assessment, Human Centered Design, Ideation, Sustainable Business, Innovation, Professional Networking, Growth Mindedness, Entrepreneurship, Lifelong Learning, Self-Motivation, Community Development, Self-Awareness, Sustainable Development, Social Justice, Professional Development, Plan Execution, Relationship Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Pearson

    Principles of Marketing

    Skills you'll gain: Market Research, Customer Analysis, New Product Development, Product Planning, Product Lifecycle Management, Product Development, Customer Relationship Management, Integrated Marketing Communications, Market Analysis, Product Management, Marketing Planning, Target Market, Product Marketing, Logistics Management, Marketing Communications, Sales Process, Sales Strategy, Supply Chain, Business Marketing, Consumer Behaviour

    Beginner · Specialization · 1 - 3 Months

  • Status: Hot New Release
    Hot New Release
    L

    LearnKartS

    AI Marketing Mastery

    Skills you'll gain: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Facebook, Digital Advertising, Sales Pipelines, Productivity, Web Development

    3.5
    Rating, 3.5 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Pearson

    Social Stratification, Gender Dynamics and Racial Identities

    Skills you'll gain: Sociology, Social Justice, Socioeconomics, Diversity Awareness, Social Sciences, Social Studies, Economics, Policy, and Social Studies, World History

    Beginner · Course · 1 - 4 Weeks

1…293031…591

In summary, here are 10 of our most popular social media marketing courses

  • Marketing Strategy & Positioning: Coursera
  • Practical AI for Social Impact: University of Michigan
  • Email Marketing Foundations: Coursera
  • Marketing Planning & Strategy: Sage Publications
  • The Teacher's Social and Emotional Learning: University of Colorado Boulder
  • Introducción al Marketing: University of Pennsylvania
  • Realizing AI for Social Impact: University of Michigan
  • Business Ethics and Social Responsibility: Pearson
  • Vozes da Mudança Social: Universidad Peruana de Ciencias Aplicadas
  • Principles of Marketing: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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