• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Data Driven Decision Making

    Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Statistical Software, Statistical Programming, Statistical Methods, Probability & Statistics, Statistical Visualization, Analysis, Data Analysis, R (Software), Data Visualization, R Programming, Statistics, Statistical Inference, Variance Analysis, Sampling (Statistics)

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Linear Regression & Predictive Modeling with SPSS

    Skills you'll gain: Data Visualization, Regression Analysis, Predictive Modeling, Financial Forecasting, Statistical Modeling, Forecasting, Financial Modeling, SPSS, Predictive Analytics, Risk Modeling, Data-Driven Decision-Making, Statistical Analysis, Analytics, Scatter Plots, SPSS (Software), Statistical Methods, Credit Risk, Statistics, Microsoft Excel, Model Evaluation

    5
    Rating, 5 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Best Practices for Marketing with Facebook Messenger

    Skills you'll gain: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Promotional Strategies, Marketing Strategies, Strategic Communication, Communication Strategies, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer une enquête de satisfaction clients

    Skills you'll gain: Customer experience improvement, User Feedback, Customer Insights, Customer Analysis, Data Sharing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Google Cloud Digital Leader Training בעברית

    Skills you'll gain: Cloud Security, Innovation, Digital Transformation, Cloud Management, Cloud Infrastructure, Google Cloud Platform, Business Transformation, Applied Machine Learning, Cloud Computing Architecture, Google App Engine, Cloud Solutions, Cloud Hosting, Site Reliability Engineering, Cloud Platforms, Data Literacy, Big Data, Cost Management, Cloud Computing, Organizational Change, Organizational Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    The Art of Doing - Web Development for Beginners

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Event-Driven Programming, Web Design and Development, Development Environment, Web Development, Integrated Development Environments, Web Applications, Hypertext Markup Language (HTML), Programming Principles, Graphic and Visual Design, Animations, Typography, Color Theory, Software Installation, Web Analytics and SEO, Data Validation

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • R

    Real Madrid Graduate School Universidad Europea

    AI for Player Performance and Training

    Skills you'll gain: Injury Prevention, Data-Driven Decision-Making, Athletic Training, AI Personalization, Data Management, Artificial Intelligence, Health Technology, AI Integrations, Coaching, Rehabilitation, Real Time Data, Predictive Analytics, Medical Equipment and Technology, Organizational Strategy, Competitive Analysis, Process Optimization, Technology Solutions, Goal Setting, Talent Recruitment, Physical Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    ChatGPT + Zapier: Easy Inbox Intelligence for Smarter Email

    Skills you'll gain: Email Automation, Calendar Management, Organizational Skills, ChatGPT, AI literacy, Data Integration, Generative AI, Agentic Workflows, Business Process Automation, Automation

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Gerenciamento de Serviços de TI

    Skills you'll gain: IT Service Management, Information Technology Infrastructure Library, Service Management, Service Design, Information Technology Operations, Service Improvement, Practice Management, DevOps, Agile Methodology, Innovation, Supplier Management, Continuous Improvement Process, Governance, Customer experience improvement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Relationship Building, Customer Advocacy, Customer Engagement, Customer experience strategy (CX), Customer Retention, Customer Relationship Management, Customer Analysis, Customer experience improvement, Customer Insights, Organizational Structure, Key Performance Indicators (KPIs), Expectation Management, Business Metrics, Value Propositions, Organizational Strategy, Drive Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Salesforce Platform App Builder Certification Prep

    Skills you'll gain: Salesforce Development, Salesforce, Application Deployment, Workflow Management, Operational Efficiency, Dashboard, Data Access, Force.com, Process Design, Application Design, Application Development, Cloud Deployment, No-Code Development, User Accounts, User Provisioning, UI Components, Business Process Automation, Customer Relationship Management (CRM) Software, Business Logic, User Interface (UI)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 3 Months

  • L

    L&T EduTech

    Geospatial Information Technology Essentials

    Skills you'll gain: Geospatial Information and Technology, Spatial Analysis, Geographic Information Systems, Spatial Data Analysis, GIS Software, Database Management, Database Management Systems, ArcGIS, Relational Databases, Data Modeling, Data Mapping, Data Import/Export, Open Source Technology, Web Applications, Mobile Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

1…297298299…487

In summary, here are 10 of our most popular customer analytics courses

  • Data Driven Decision Making: University of Colorado Boulder
  • Linear Regression & Predictive Modeling with SPSS: EDUCBA
  • Best Practices for Marketing with Facebook Messenger: Coursera
  • Créer une enquête de satisfaction clients: Coursera
  • Google Cloud Digital Leader Training בעברית: Google Cloud
  • The Art of Doing - Web Development for Beginners: Packt
  • AI for Player Performance and Training: Real Madrid Graduate School Universidad Europea
  • ChatGPT + Zapier: Easy Inbox Intelligence for Smarter Email: Vanderbilt University
  • Gerenciamento de Serviços de TI: Fundação Instituto de Administração
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok