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  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Pipelines, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Customer Relationship Management (CRM) Software, Data Ethics, Generative AI, Marketing Design, Marketing Automation, Customer experience improvement

    4.5
    Rating, 4.5 out of 5 stars
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    68 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Data Analytics

    Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Data Cleansing, Data Modeling, Analytics, Data Analysis, Data Visualization, Business Analytics, Data Validation, Exploratory Data Analysis, Data Quality, Data Manipulation, Generative AI, Data Collection, Data Management, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    People Analytics

    Skills you'll gain: People Analytics, Human Capital, Human Resource Strategy, Human Resources, Talent Management, Organizational Effectiveness, Workforce Management, Analytics, Performance Measurement, Employee Performance Management, Data-Driven Decision-Making, Performance Analysis, Network Analysis, Employee Retention, Performance Management, Collaboration, Data Analysis, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    6.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Applied Business Analytics

    Skills you'll gain: Business Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Data Presentation, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    308 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Analyzing and Visualizing Data in Looker

    Skills you'll gain: Looker (Software), Dashboard, Data Visualization Software, Data Analysis, Data Sharing, Data Presentation, Data Manipulation, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
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    370 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenerativeAI for Customer Success

    Skills you'll gain: Customer Success Management, Generative AI Agents, Customer Service, Customer experience improvement, AI Personalization, Customer Engagement, Client Support, Personalized Service, LLM Application, Business Process Automation, Business Ethics, Information Privacy, Systems Integration

    4.3
    Rating, 4.3 out of 5 stars
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    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Journey Mapping

    Skills you'll gain: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Persona Development, Design Thinking, Predictive Analytics, Artificial Intelligence, Analysis, Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Data Analytics Capstone: Complete a Case Study

    Skills you'll gain: LinkedIn, Data Analysis, Data Processing, Spreadsheet Software, Case Studies, Google Sheets, Analysis, Analytics, Analytical Skills, Interviewing Skills, Data Storytelling, Data Visualization Software, Business Analytics, Artificial Intelligence, Portfolio Management, Research Reports, Data Cleansing, Data Visualization, Presentations

    4.8
    Rating, 4.8 out of 5 stars
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    19K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.2
    Rating, 4.2 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Presentation, Data Visualization, Business Analytics, Accounting, Infographics, Data Management, Storytelling, Data Collection, Data Quality, Data Visualization Software, Business Analysis, Analytics, Regression Analysis, Data Analysis, Advanced Analytics, Power BI, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Revenue Forecasting, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
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    527 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular customer analytics courses

  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • Introduction to Data Analytics: Meta
  • People Analytics: University of Pennsylvania
  • Introduction to Applied Business Analytics: University of Illinois Urbana-Champaign
  • Analyzing and Visualizing Data in Looker: Google Cloud
  • GenerativeAI for Customer Success: Coursera
  • GenAI for Customer Journey Mapping: Coursera
  • Google Data Analytics Capstone: Complete a Case Study: Google
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Business Analytics: University of Illinois Urbana-Champaign

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