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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Sprint Planning for Faster Agile Team Delivery

    Skills you'll gain: Backlogs, Sprint Planning, Prioritization, Scope Management, Strategic Prioritization, Agile Project Management, Agile Product Development, Agile Methodology, Scheduling, Capacity Management, Capacity Planning, Workflow Management, User Story, Team Management, Earned Value Management, Project Planning

    3.6
    Rating, 3.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Integrating Apps into Your Hootsuite Dashboard

    Skills you'll gain: Hootsuite, Content Scheduling, Scheduling, Social Media Management, Social Media, Google Workspace, Digital Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Financial Planning & Analysis and Performance Management

    Skills you'll gain: Operating Expense, Dashboard, Mergers & Acquisitions, Business Valuation, Operating Cost, Financial Forecasting, Working Capital, Business Planning, Performance Measurement, Financial Analysis, Financial Statements, Financial Management, Financial Statement Analysis, Financial Acumen, Performance Analysis, Performance Metric, Financial Planning, Performance Management, Key Performance Indicators (KPIs), Business Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Salesforce Fundamentals and Setup

    Skills you'll gain: Salesforce, Salesforce Development, Data Import/Export, Customer Relationship Management, Data Maintenance, Customer Relationship Management (CRM) Software, Data Management, Dashboard, System Configuration, Workflow Management, Data Validation, Research Reports, Cloud Computing, Business Process Automation, Data Integrity, User Accounts, Data Modeling, Administration, Role-Based Access Control (RBAC), Data Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Graphic Design Theory - Print Design

    Skills you'll gain: Color Matching, Graphic and Visual Design Software, Layout Design, Visual Design, Creative Design, Image Quality

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategies and Tools to Mitigate Agricultural Risk

    Skills you'll gain: Land Management, Water Resources, Risk Management, Water Sustainability, Water Resource Management, Food and Beverage, Risk Control, Risk Mitigation, Environment and Resource Management, Plant Operations and Management, Insurance, Strategic Marketing, Lease Contracts, Marketing Management, Insurance Policies, Marketing, Property and Real Estate, Loans

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Design and Assemble an IC Engine Using SolidWorks

    Skills you'll gain: SolidWorks (CAD), 3D Modeling, Assembly Drawing, Engineering Design Process, Mechanical Design, Computer-Aided Design, Mechanical Engineering, Torque (Physics), Verification And Validation, Functional Testing

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Science and Technology of China

    《MBA论文写作指导》

    Skills you'll gain: Proposal Writing, Report Writing, Proposal Development, Design Research, Business Writing, Research Reports, Business Research, Writing, Proofreading, Editing, Writing and Editing, Market Analysis, Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Insights

    Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Desarrollo y Diseño de Videojuegos: Proyecto final

    Skills you'll gain: Game Design, Video Game Development, Scrum (Software Development), Agile Methodology, Agile Software Development, Software Design Documents, Software Development Methodologies, Augmented and Virtual Reality (AR/VR), Virtual Reality, Software Documentation, Backlogs, Sprint Planning, Video Production, Prototyping, Digital Publishing, User Interface (UI)

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pearson

    Certified Associate in Project Management (CAPM)® Exam: Unit 7

    Skills you'll gain: Requirements Elicitation, Business Analysis, Business Analysis Tools, Business Requirements, Requirements Analysis, Product Roadmaps, Requirements Management, Stakeholder Analysis, Agile Project Management, Agile Methodology, Needs Assessment, Stakeholder Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crea tu primer embudo de conversión y CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Revenue Management, Sales Strategy, Customer Communications Management, Conversion Funnel Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular product marketing courses

  • Sprint Planning for Faster Agile Team Delivery: University of Maryland, College Park
  • Integrating Apps into Your Hootsuite Dashboard: Coursera
  • Financial Planning & Analysis and Performance Management: John Wiley & Sons
  • Salesforce Fundamentals and Setup: LearnKartS
  • Graphic Design Theory - Print Design: Skillshare
  • Strategies and Tools to Mitigate Agricultural Risk: University of Illinois Urbana-Champaign
  • Design and Assemble an IC Engine Using SolidWorks: EDUCBA
  • 《MBA论文写作指导》: University of Science and Technology of China
  • GenAI for Customer Insights: Coursera
  • Desarrollo y Diseño de Videojuegos: Proyecto final: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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