• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Pearson

    CompTIA Cybersecurity Analyst (CySA+) CS0-003: Unit 2

    Skills you'll gain: Application Security, Cyber Security Strategy, Patch Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Onboarding: Automating Employee Journeys

    Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Surveys, Employee Onboarding, Human Resource Strategy, AI Integrations, Generative AI, Ethical Standards And Conduct, Document Management, ChatGPT, Employee Engagement, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Создаем контентный календарь для твитов

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Content Development and Management, Calendar Management, Scheduling, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Virginia

    Design Thinking para Inovação

    Skills you'll gain: Design Thinking, Innovation, Creative Problem-Solving, Creative Thinking, Ideation, Brainstorming, Open Mindset, Storytelling, Creativity, Data Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Gestão de Stakeholders, Ética e Sustentabilidade Empresarial

    Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Stakeholder Analysis, Business Ethics, Sustainable Business, Ethical Standards And Conduct, Corporate Strategy, Value Propositions, Accountability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Moneyball and Globalization

    Skills you'll gain: Labor Relations, Labor Law, Employee Relations, Court Systems, Social Studies, World History, Branding, Economic Development, Socioeconomics, Economics, Consumer Behaviour, Global Marketing, International Relations, Business Economics, Demography, Franchising, Business, Public History, Cultural Diversity, Culture

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Leveraging Technology to Achieve Results

    Skills you'll gain: Enterprise Resource Planning, Procurement, Purchasing, Robotic Process Automation, Business Technologies, Supply Chain Systems, Business Process Automation, Technology Solutions, Accounts Payable, AI Enablement, Digital Transformation, Automation, AI Integrations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    Product Management with AI

    Skills you'll gain: User Research, Customer Insights, Regulatory Compliance, AI Workflows, AI literacy, AI Integrations, Performance Measurement, Artificial Intelligence, Product Development, Emerging Technologies, Model Evaluation, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Sales Strategies: Mastering Complex B2B Sales

    Skills you'll gain: Service Recovery, B2B Sales, Account Management, Account Strategy, Negotiation, Customer experience strategy (CX), Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Sales, Customer Relationship Management (CRM) Software, Customer Retention, Emotional Intelligence, Sales Strategy, Customer experience improvement, Persuasive Communication, Selling Techniques, Value Propositions, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    UI Design using Figma: Create a Weather App Interface

    Skills you'll gain: User Interface (UI), User Interface and User Experience (UI/UX) Design, Interactive Design, Usability, Prototyping, User Interface (UI) Design, Figma (Design Software), Interaction Design, UI/UX Strategy, UI Components, Application Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    No-Code AI for Business

    Skills you'll gain: Data Ethics, Responsible AI, No-Code Development, AI Integrations, AI Enablement, Regulatory Requirements, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, AI Product Strategy, Business Process Automation, Business Process, Data Management, Risk Mitigation, Business Transformation, Digital Transformation, Business Leadership, Change Management, Data-Driven Decision-Making, Predictive Analytics

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Successful AI Strategies: A CEO's Perspective

    Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, AI Product Strategy, Responsible AI, Business Strategy, Decision Intelligence, Generative Adversarial Networks (GANs), Strategic Decision-Making, Data Engineering, Organizational Effectiveness, Deep Learning, Artificial Intelligence, Organizational Development, AI Integrations, Data Ethics, Process Design, Human Centered Design, Data Quality, Design Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

1…315316317…482

In summary, here are 10 of our most popular marketing strategy courses

  • CompTIA Cybersecurity Analyst (CySA+) CS0-003: Unit 2: Pearson
  • GenAI for Onboarding: Automating Employee Journeys: Coursera
  • Создаем контентный календарь для твитов: Coursera
  • Design Thinking para Inovação: University of Virginia
  • Gestão de Stakeholders, Ética e Sustentabilidade Empresarial: Fundação Instituto de Administração
  • Moneyball and Globalization: University of Colorado Boulder
  • Leveraging Technology to Achieve Results: Rutgers the State University of New Jersey
  • Product Management with AI: AI CERTs
  • Sales Strategies: Mastering Complex B2B Sales: The Expert Academy
  • UI Design using Figma: Create a Weather App Interface: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok