Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Project Closure, Machine Learning Algorithms, Business Strategy, Risk Management, Social Determinants Of Health, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Corporate Finance Institute
Skills you'll gain: Credit Risk, Loans, Capital Expenditure, General Lending, Consumer Lending, Mortgage Loans, Commercial Lending, Financial Analysis, Loan Origination, Financial Statement Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Storytelling, Editing, Writing and Editing, Public Speaking, Writing, Proofreading, Verbal Communication Skills, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, New Business Development, Innovation, Influencing, Storytelling
Mixed · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Business Process Management, Organizational Structure, Decision Making, Game Theory, Operational Efficiency, Organizational Effectiveness, Business Management, Problem Solving, Business, Complex Problem Solving, Business Strategy, Coordination
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Growth Strategies, Brand Awareness, Digital Design
Beginner · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Software Design Patterns, Object Oriented Programming (OOP), Object Oriented Design, Computational Thinking, Programming Principles, Algorithms, Software Architecture, Computer Programming, Python Programming, Model View Controller, Data Structures
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Network Architecture, Network Monitoring, Load Balancing, Network Planning And Design, Virtual Networking, Microsoft Azure, Network Troubleshooting, Network Infrastructure, Network Administration, Scalability, Network Security, Computer Networking, Firewall, Virtual Private Networks (VPN), Network Routing, Virtual Machines
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Social Media Strategy, Digital Advertising, Business Analytics, Marketing Planning, Marketing Analytics, Strategic Thinking
Beginner · Specialization · 1 - 3 Months

University of Colorado System
Skills you'll gain: Prompt Engineering, Vibe coding, Debugging, Large Language Modeling, LLM Application, AI Security, Application Programming Interface (API), Responsible AI, Development Environment, AI Enablement, Integrated Development Environments, API Testing, Application Development, Application Security
Beginner · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Financial Statements, Financial Management, Budgeting, Financial Data, Financial Analysis, Income Statement, Balance Sheet, Performance Analysis, Resource Allocation, Variance Analysis, Cost Benefit Analysis, Return On Investment, Investments, Cash Flows
Intermediate · Course · 1 - 4 Weeks