• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Macroeconomic Financial Accounts Course 2

    Skills you'll gain: Financial Policy, Spreadsheet Software, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Market Data, Corporate Accounting, Economics, Accounting, Fiscal Management, Banking, Policty Analysis, Research, and Development, Financial Management, Financial Analysis, Balance Sheet, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    النمو الاقتصادي | Economic Growth

    Skills you'll gain: Economic Development, Economics, Economics, Policy, and Social Studies, Growth Strategies, Socioeconomics, Public Policies, Policy Development, Financial Policy, Human Development, Policty Analysis, Research, and Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How To Measure Your Campaign On Pinterest

    Skills you'll gain: Pinterest, Online Advertising, Campaign Management, Social Media Campaigns, Digital Advertising, Social Media Analytics, Advertising Campaigns, Promotions and Campaigns, Campaign Planning, Content Performance Analysis, Marketing Analytics, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Huddersfield

    Strategic Transformation & Global Strategy

    Skills you'll gain: Business Solutions, Case Studies, Market Opportunities, Growth Strategies, Learning Theory

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Match Personas: Craft Engaging AI Content

    Skills you'll gain: Customer Analysis, Content Creation, Content Marketing, Persona Development, Content Strategy, Content Development and Management, Ideation, Driving engagement, Needs Assessment, Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    New York Institute of Finance

    공급망금융 시장 및 핀테크 생태계

    Skills you'll gain: Financial Market, Supply Chain Management, Supply Chain, Market Trend, Market Dynamics, Market Share, FinTech, Financial Services, Market Analysis, Banking, Stakeholder Analysis, Market Opportunities, Commercial Banking, Lending and Underwriting, Accounts Receivable

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Brand Management with AI: Strategy to Execution

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, AI Personalization, Dashboard Creation, Personalized Campaigns, Brand Loyalty, Predictive Analytics, Digital Brand Strategy, Strategic Marketing, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Dashboard, Data Ethics, Responsible AI, Content Performance Analysis, Marketing

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPOs & FPOs: Apply Valuation Strategies

    Skills you'll gain: Investment Banking, Business Valuation, Private Equity, Equities, Underwriting, Capital Markets, Financial Market, Securities (Finance), Lending and Underwriting, Investments, Financial Analysis, Financial Modeling, Fundraising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Introduction to Data Science (Public Policy)

    Skills you'll gain: Web Scraping, Research Design, Research Methodologies, Matplotlib, Research, Data Ethics, Plot (Graphics), Data Processing, Data Collection, Seaborn, Text Mining, Data Visualization, Data Science, Economics, Policy, and Social Studies, Data Visualization Software, Pandas (Python Package), JSON, Application Programming Interface (API), Data Analysis, Python Programming

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    On-Page SEO

    Skills you'll gain: Blogs, Search Engine Optimization, Copywriting, Content Optimization, Web Analytics and SEO, Web Content, Keyword Research, Content Creation, Digital Marketing Tools, Driving engagement, Generative AI

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Business Model & Product Pitch

    Skills you'll gain: Entrepreneurship, Growth Strategies, Entrepreneurial Finance, Business Planning, Product Planning, Cost Management, Product Development, New Product Development, Business Development, Value Propositions, Investments, Presentations, Customer Acquisition Management, Fundraising, Revenue Forecasting

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fractal Analytics

    Unlocking AI and ML : Your Path to Smart Business Solutions

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Generative Model Architectures, Data Preprocessing, AI literacy, Business Intelligence, Data Quality, Analytics, Data Analysis, Business Ethics, Business Analytics, Machine Learning Algorithms, Artificial Neural Networks, Machine Learning, Deep Learning, Data Science, Python Programming, Predictive Modeling, Unsupervised Learning

    Beginner · Course · 1 - 3 Months

1…327328329…415

In summary, here are 10 of our most popular market research courses

  • Macroeconomic Financial Accounts Course 2: Sapienza University of Rome
  • النمو الاقتصادي | Economic Growth: Alfaisal University | KLD
  • How To Measure Your Campaign On Pinterest: Coursera
  • Strategic Transformation & Global Strategy: University of Huddersfield
  • Match Personas: Craft Engaging AI Content: Coursera
  • 공급망금융 시장 및 핀테크 생태계: New York Institute of Finance
  • Brand Management with AI: Strategy to Execution: Board Infinity
  • IPOs & FPOs: Apply Valuation Strategies: EDUCBA
  • Introduction to Data Science (Public Policy): O.P. Jindal Global University
  • On-Page SEO: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok