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  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.


Popular Marketing Management Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate and Verify Marketing Reports Accurately

    Skills you'll gain: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Reconciliation, Data Governance, Marketing, Key Performance Indicators (KPIs), Stakeholder Communications, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Marketing: Building Iconic Brands

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing, Marketing Strategies, Promotional Strategies, Brand Awareness, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Strategic Planning

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Paid media, Marketing, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    5.9K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate, Evaluate, and Optimize Email Marketing

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Performance Analysis, Performance Measurement, Quality Assurance, Campaign Management, Performance Metric, Benchmarking, Marketing Effectiveness, HubSpot CRM, Automation, Key Performance Indicators (KPIs), Marketing Analytics, Data-Driven Decision-Making, Personalized Service, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, Keyword Research, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour

    4
    Rating, 4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing Entry and Execution

    Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    340 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comportamento e Marketing Digital

    Skills you'll gain: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Text Mining for Marketing

    Skills you'll gain: Text Mining, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Trend Analysis, Brand Awareness, Target Audience, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project Management Project

    Skills you'll gain: Work Breakdown Structure, Project Risk Management, Timelines, Scheduling, Risk Management, Project Scoping, Project Planning, Budgeting, Project Management, Project Implementation, Project Documentation, Peer Review, Accountability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Marketing Effectiveness, Model Evaluation, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention

    4.3
    Rating, 4.3 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing management courses

  • Automate and Verify Marketing Reports Accurately: Coursera
  • Global Marketing: Building Iconic Brands: University of Illinois Urbana-Champaign
  • Google Ads for Beginners: Coursera
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Automate, Evaluate, and Optimize Email Marketing: Coursera
  • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
  • International Marketing Entry and Execution: Yonsei University
  • Comportamento e Marketing Digital: Fundação Instituto de Administração
  • Text Mining for Marketing: O.P. Jindal Global University
  • Preparando o Marketing Digital: Fundação Instituto de Administração

Skills you can learn in Entrepreneurship

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Modeling (25)
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Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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