Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Scheduling, Calendar Management, Drive Engagement, User Accounts, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: User Acceptance Testing (UAT), Product Requirements, LLM Application, User Requirements Documents, Acceptance Testing, AI Product Strategy, Large Language Modeling, User Story, Verification And Validation, Test Planning, Functional Requirement, Functional Testing, Business Requirements, Requirements Analysis, Key Performance Indicators (KPIs), Prioritization
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: User Centered Design, Innovation, Market Opportunities, User Research, Target Market, Growth Strategies, Technology Strategies, Market Intelligence, Digital Transformation, New Product Development, Target Audience, New Business Development, Customer Analysis, Business Strategies, Health Technology, Company, Product, and Service Knowledge, Business Modeling, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Brand Management, Trend Analysis, Content Strategy, Sustainability Reporting, Augmented Reality, New Product Development, Marketing Strategy and Techniques, Innovation, Digital Transformation, Game Theory, People Analytics, Metadata Management, Digital Design, Open Source Technology, 3D Modeling, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: 3D Modeling, 3D Assets, SketchUp (3D Modeling Software), Animations, Animation and Game Design, Autodesk, Geometry, Anatomy, Design, Follow Through
Mixed · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Responsible AI, Data Ethics, Risking, AI Enablement, Business Priorities, Generative AI Agents, LLM Application, No-Code Development, Governance, Artificial Intelligence, Large Language Modeling, Generative AI, AI Workflows, Needs Assessment, Return On Investment, Feasibility Studies, Agentic systems, Case Studies, Data Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Hootsuite, Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Digital Marketing Tools, Social Media Marketing, Planning, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Advertising Mail, Testability, Digital Marketing, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Google Analytics, Looker (Software), Marketing Analytics, Data-Driven Marketing, Web Analytics, Marketing Budgets, Google Ads, Marketing Automation, Campaign Management, Data Governance, Data Integrity, Digital Analysis, Data Presentation, Marketing Effectiveness, Marketing Channel, Data Storytelling, AI Personalization, Data Integration, Personalized Campaigns, Presentations
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Workflow Management, Social Media Content, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Lean Six Sigma, Performance Improvement, Statistical Process Controls, Lean Methodologies, Operational Analysis, Process Improvement, Process Improvement and Optimization, Statistical Hypothesis Testing, Quality Improvement, Six Sigma Methodology, Operational Excellence, Business Process, Statistical Methods, Continuous Improvement Process, Innovation, Operations Management, Quality Control, Probability & Statistics, Patient-centered Care, Problem Solving
Build toward a degree
Intermediate · Course · 1 - 4 Weeks