Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Process Flow Diagrams, Target Audience, Process Design, Diagram Design, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Target Audience, Product Planning, Product Management, Business Strategy, Business Modeling, Product Knowledge, Product Lifecycle Management, Product Requirements
Beginner · Course · 1 - 3 Months

EDHEC Business School
Skills you'll gain: Intellectual Property, Regulation and Legal Compliance, Legal Risk, Business Strategy, Competitive Analysis, Commercial Laws, Corporate Strategy, Law, Regulation, and Compliance, Asset Management, Legal Strategy, Portfolio Management, Case Studies, Asset Protection, Brand Management, Entrepreneurship, Risk Management
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Generative Engine Optimization (GEO), Large Language Modeling, Search Engine Optimization, Google Gemini, LLM Application, Content Optimization, Anthropic Claude, ChatGPT, Influencing, Artificial Intelligence, Content Strategy, Brand Awareness, Branding
★ 4.3 (7) · Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Office, Document Management
★ 4.9 (11) · Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Negotiation, Conflict Management, Behavioral Economics, Decision Making, Communication, Business Administration, Mitigation
★ 4.8 (14) · Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Responsible AI, Google Gemini, HR Tech, Compensation and Benefits, Anthropic Claude, Human Resources, Human Resource Strategy, Forecasting, Governance, Mitigation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Email Marketing, Content Creation, Event Marketing, Events and Conferences, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Advertising Sales, Social Media Marketing, Digital Advertising, Lead Generation, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Income Tax, Tax Planning, Tax Management, Tax Preparation, Tax, Tax Compliance, Tax Laws, Compensation Strategy, Property Accounting, Gift Accounting
★ 5 (33) · Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Target Audience, Content Performance Analysis, Target Market, Social Media Campaigns, Advertising Campaigns, Personalized Campaigns, Online Advertising, Market Research, User Research, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis
Intermediate · Guided Project · Less Than 2 Hours