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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • B

    Board Infinity

    AI-powered market intelligence & brand positioning

    Skills you'll gain: Dashboard Creation, Predictive Analytics, Dashboard, Data Ethics, Responsible AI, Brand Strategy, Advanced Analytics, Market Intelligence, Branding, Persona Development, Brand Management, Marketing Strategies, Trend Analysis, Market Data, Data-Driven Marketing, Predictive Modeling, Competitive Intelligence, Analytics, Forecasting, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Complete Web Development: HTML, CSS, JS & PHP Projects

    Skills you'll gain: Cascading Style Sheets (CSS), Debugging, Search Engine Optimization, jQuery, PHP (Scripting Language), Hypertext Markup Language (HTML), MySQL, WordPress, Keyword Research, Web Applications, Application Programming Interface (API), Web Development, Content Management Systems, Web Design and Development, Linux Commands, DevOps, Javascript, Application Deployment, Content Optimization, Program Development

    Intermediate · Specialization · 3 - 6 Months

  • E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, General Finance, Return On Investment, Financial Planning, Financial Acumen, Financial Management, Working Capital, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Investments, Risk Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Choisissez une publication basée sur l'engagement avec Facebook pour les entreprises

    Skills you'll gain: Facebook, Marketing Strategies, Social Media Marketing, Marketing Strategy and Techniques, Social Media, Social Media Content, Social Media Management, Marketing Effectiveness, Target Audience, Web Presence, Drive Engagement, Customer Engagement

    Beginner · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    Consultative Selling Foundations for Complex Deals

    Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), B2B Sales, Consultative Approaches, Sales, Selling Techniques, Consumer Behaviour, Sales Development, Sales Process, Marketing Psychology, Cold Calling, General Sales Practices, Sales Management, Price Negotiation, Sales Presentations, Sales Presentation, Sales Pipelines, Sales Enablement, Prospecting and Qualification

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Building Demand Forecasting with BigQuery ML

    Skills you'll gain: Model Evaluation, Time Series Analysis and Forecasting, Forecasting, Model Training, Google Cloud Platform, Predictive Analytics, Predictive Modeling, Big Data, Applied Machine Learning, Data Preprocessing, Data Analysis, Data Analysis Software, Exploratory Data Analysis, Cloud Storage

    Beginner · Project · Less Than 2 Hours

  • U

    University of Minnesota

    Social Determinants of Health: Methodological Opportunities

    Skills you'll gain: Social Determinants Of Health, Community Health, Health Informatics, Health Equity, Health Disparities, Health Policy, Community Development, Statistical Analysis, Research Methodologies, Science and Research, Data Analysis, Research, Public Health, Health Information Management, Data Literacy, Health Assessment, Patient Communication, Informatics, Data Collection, Data Visualization

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Boost Digital ROAS

    Skills you'll gain: Digital Advertising, Meta Ads Manager, Google Ads, Online Advertising, Target Audience, Performance marketing, Digital Marketing Campaigns, Data-Driven Marketing, Marketing Budgets, Digital Media Strategy, Advertising Campaigns, Cross-Channel Marketing, Digital Marketing, Campaign Management, Paid media, Social Media Campaigns, Dashboard Creation, Campaign Planning, Marketing Analytics, Market Trend

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 ChatGPT For Memorable Brand Storytelling

    Skills you'll gain: Content Performance Analysis, Storytelling, Performance Measurement, Corporate Communications, Content Creation, ChatGPT, Brand Strategy, Copywriting, Driving engagement, Brand Marketing, Branding, Responsible AI, AI powered creativity, Prompt Engineering, Value Propositions, Brainstorming, Empathy & Emotional Intelligence

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Python Case Study - Sentiment Analysis

    Skills you'll gain: Model Evaluation, Model Training, Machine Learning Algorithms, Classification Algorithms, Data Preprocessing, Natural Language Processing, Machine Learning Methods, Applied Machine Learning, Text Mining, Data Manipulation, Data Cleansing, Computer Programming Tools, Python Programming, Development Environment, Software Development Tools

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Data Science Decisions in Time: Using Causal Information

    Skills you'll gain: Precision Medicine, Clinical Trials, Data-Driven Decision-Making, Data Science, Strategic Decision-Making, Decision Making, Clinical Research, Health Policy, Random Forest Algorithm, Medical Science and Research, Estimation, Treatment Planning, Applied Machine Learning, A/B Testing, Machine Learning, Online Advertising

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Elastic Stack Mastery with Elasticsearch & AWS

    Skills you'll gain: Cloud-Native Computing, Cloud Deployment, DevOps, CI/CD, Application Deployment, Devops Tools, Development Environment, Continuous Delivery, Cloud Applications, Amazon Elastic Compute Cloud, Real Time Data, Kibana, Query Languages, Data Modeling, Distributed Computing, SQL, Data Mapping, NoSQL, Event-Driven Programming, Relational Databases

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI-powered market intelligence & brand positioning: Board Infinity
  • Complete Web Development: HTML, CSS, JS & PHP Projects: Packt
  • Mastering Business Essentials: Finance: Emory University
  • Choisissez une publication basée sur l'engagement avec Facebook pour les entreprises: Coursera
  • Consultative Selling Foundations for Complex Deals: Board Infinity
  • Building Demand Forecasting with BigQuery ML: Google Cloud
  • Social Determinants of Health: Methodological Opportunities: University of Minnesota
  • Boost Digital ROAS: Coursera
  • 2026 ChatGPT For Memorable Brand Storytelling: Alex Genadinik
  • Python Case Study - Sentiment Analysis: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
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