Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: SQL, Looker (Software), Extract, Transform, Load, Data Warehousing, Data Transformation, Data Manipulation, Google Sheets, Data Visualization Software, Data Cleansing, Analytics, Data Pipelines, Data Processing, Data Import/Export, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Account Strategy, Account Management, Marketing Analytics, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Risk Management, Business Metrics, Business Transformation, Innovation, Telecommuting, Virtual Teams, Customer Relationship Building
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Cloud Storage, Data Infrastructure, Data Warehousing, Extract, Transform, Load, Data Integration, Data Processing, Data Migration, Data Lakes, Google Cloud Platform, Big Data, Data Storage Technologies, Cloud Services, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Sharing, Extract, Transform, Load, Cloud Storage, Google Cloud Platform, Data Migration, Data Pipelines, Data Import/Export, Big Data, Data Infrastructure, Data Warehousing, Data Storage, Data Processing, Data Management, Metadata Management, Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Business Process Automation, Data Processing, Application Programming Interface (API), Data Analysis
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Statistical Inference, Sampling (Statistics), Histogram, Data Analysis, Probability & Statistics, Data Presentation, Statistical Analysis, Quantitative Research, Microsoft Excel, Statistical Methods, Probability Distribution, Graphing, Influencing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Machine Learning Methods, Deep Learning, Artificial Neural Networks, Applied Machine Learning, Performance Tuning, Text Mining, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Analytics, Big Data, Business Analytics, Data Lakes, Google Cloud Platform, Data Visualization Software, Data Transformation, Data Manipulation, Dashboard, Data Cleansing, Data Processing, Cloud Storage, Data Warehousing, Data Storage, SQL
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Web Content, Content Management Systems, User Experience, Web Analytics and SEO, Information Architecture, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Big Data, SQL, Data Analysis, Dashboard, Business Intelligence, Data Warehousing, Data Visualization Software, Data Manipulation, Extract, Transform, Load, Data Pipelines, Data Transformation, Data Cleansing, Data Processing, Data Import/Export, Data Storage Technologies, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Graphic and Visual Design, Scripting
Intermediate · Course · 1 - 3 Months