• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Configurer et modifier le paiement dans Facebook Ad Manager

    Skills you'll gain: Meta Ads Manager, Target Audience, Paid media, Facebook, Online Advertising, Advertising Campaigns, Performance marketing, Digital Advertising, Advertising, Marketing, Payment Processing, Payment Systems, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Engaging in Service Innovation and Management

    Skills you'll gain: Organizational Change, Stakeholder Management, Change Management, Organizational Strategy, Organizational Development, Team Management, Stakeholder Engagement, Organizational Leadership, Culture Transformation, Team Building, Service Management, Innovation, Service Design, Service Improvement, Process Management, Operations Management, Process Improvement, Healthcare Industry Knowledge, Process Design, Leadership

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Splunk Fundamentals: Analyze & Visualize Data

    Skills you'll gain: Splunk, Dashboard, Dashboard Creation, Plot (Graphics), Business Intelligence, Scatter Plots, Data Visualization Software, Data-Driven Decision-Making, Interactive Data Visualization, Data Visualization, Software Installation, Business Intelligence Software, Real Time Data, Case Studies, Trend Analysis, Event Monitoring, Transaction Processing, System Configuration, Correlation Analysis, Statistical Analysis

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Manufacturing & Engineering

    Skills you'll gain: Labor Compliance, Industrial Engineering, Manufacturing and Production, Process Mapping, Product Improvement, Team Management, Service Improvement, Manufacturing Processes, Safety Training, Internal Communications, Engineering, Waste Minimization

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Content & Email Marketing Mastery

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Blogs, Email Marketing, Content Optimization, Email Automation, Keyword Research, Google Gemini, Personalized Campaigns, Marketing Automation, Content Creation, AI Personalization, Content Strategy, ChatGPT, Content Scheduling, Social Media Content, Content Marketing, Digital Marketing, Copywriting, Lead Generation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Profitable Side Hustles: start your own business

    Skills you'll gain: Cash Management, Cash Flow Forecasting, Cash Flows, Ideation, Risk Mitigation, Entrepreneurship, Business Planning, Feasibility Studies, Business Risk Management, Small Business Accounting, Marketing, Growth Strategies, Market Opportunities, Risk Analysis, Entrepreneurial Finance, Marketing Strategy and Techniques, Business Strategies, Brainstorming, Self-Starter, Self-Motivation

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    S

    S.P. Jain Institute of Management and Research

    Finance for Decision-Making

    Skills you'll gain: Working Capital, Capital Budgeting, Risk Analysis, Corporate Finance, Financial Management, Cash Management, Financial Analysis, Financial Planning, Cash Flows, Financial Policy, Risk Management, Budgeting, Cost Benefit Analysis, Return On Investment, Equities, Business Valuation

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Data-Driven Marketing, Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Performance Management and Talent Development

    Skills you'll gain: Talent Management, Management Training And Development, Smart Goals, Industrial and Organizational Psychology, Employee Onboarding, Performance Review, Employee Performance Management, Performance Management, Goal Setting, Organizational Development, Leadership Development, Team Management, New Hire Orientations, Employee Retention, Performance Improvement, Team Leadership, Performance Analysis, Behavioral Management, Job Evaluation, Leadership

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Plan and Score Content

    Skills you'll gain: Content Performance Analysis, Content Marketing, Content Strategy, Content Optimization, Data-Driven Marketing, Content Development and Management, Marketing Effectiveness, Content Scheduling, Strategic Prioritization, Business Priorities, Target Audience, Marketing Planning, Content Creation, Prioritization, Persona Development, Performance Measurement, Data-Driven Decision-Making, Content Management, Target Market, Web Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Economic Signals for Financial Success

    Skills you'll gain: Financial Forecasting, Revenue Forecasting, Market Dynamics, Forecasting, Market Data, Market Trend, Demand Planning, Financial Data, Customer Demand Planning, Trend Analysis, Market Analysis, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Agile Product Owner Level 2 – Certification & Mock Exams

    Skills you'll gain: Backlogs, Product Strategy, Agile Product Development, Stakeholder Engagement, Stakeholder Management, Business Modeling, Forecasting, Product Planning, Release Management, Product Management, Agile Methodology, Sprint Planning, Agile Project Management, Delegation Skills, Agile Software Development, Prioritization, Contract Management, Estimation, Business Metrics

    Intermediate · Course · 3 - 6 Months

1…381382383…416

In summary, here are 10 of our most popular market research courses

  • Configurer et modifier le paiement dans Facebook Ad Manager: Coursera
  • Engaging in Service Innovation and Management: Northeastern University
  • Splunk Fundamentals: Analyze & Visualize Data: EDUCBA
  • Manufacturing & Engineering: Packt
  • AI Content & Email Marketing Mastery: LearnKartS
  • Profitable Side Hustles: start your own business: Chris Croft Training
  • Finance for Decision-Making: S.P. Jain Institute of Management and Research
  • Connect Google Ads & Analytics Data: Coursera
  • Performance Management and Talent Development: Minnesota State University, Mankato
  • Plan and Score Content: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok