• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning, Machine Learning Algorithms

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Usar o BigQuery ML para inferĂȘncia

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud ă«ăŠă‘ă‚‹ç”Ÿæˆ AI ă‚’äœżç”šă—ăŸă‚Šă‚§ăƒ–ă‚”ă‚€ăƒˆăźăƒąăƒ€ăƒŠă‚€ă‚ŒăƒŒă‚·ăƒ§ăƒł

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - Français

    Skills you'll gain: Google Gemini, Data Processing, Exploratory Data Analysis, Big Data, Data Transformation, Google Cloud Platform, Interactive Data Visualization, Generative AI, Prompt Engineering, Debugging, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Vulnerability Assessments, Operations Management, Data Storytelling, Business Strategy, Design Thinking, Competitive Intelligence, Survey Creation, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Policy Development, Supply Chain

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Financial Management Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, User Research, Big Data, Internet Of Things, Product Development, Power Electronics, Real-Time Operating Systems, Embedded Software, Persona (User Experience), Embedded Systems, Control Systems, File Systems, User Experience, Verification And Validation, Process Control, Usability Testing, New Product Development, User Centered Design, User Interface (UI), Machine Controls

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Statistical Machine Learning, Regression Analysis, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Statistical Visualization, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Box Plots, Statistical Inference, Unsupervised Learning, R Programming, Data Visualization, Statistical Modeling, Linear Algebra, Artificial Intelligence and Machine Learning (AI/ML), Object Oriented Programming (OOP)

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad CatĂłlica de Chile

    Certificado en GestiĂłn y PolĂ­ticas en Salud PĂșblica

    Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Descriptive Analytics, Business Analytics, Biostatistics, Social Determinants Of Health, Gerontology, Cloud Security, Health Policy, Health Informatics, Healthcare Ethics, Health Promotion, Assertiveness, Occupational Health, Digital Transformation, Program Evaluation, Public Health, Object Oriented Programming (OOP), Environment Health And Safety, Health Systems

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    MaestrĂ­a en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Supervised Learning, Semantic Web, LangChain, Unsupervised Learning, Cloud-Native Computing, Continuous Deployment, Computer Vision, Reinforcement Learning, Deep Learning, Natural Language Processing, Cost Estimation, MLOps (Machine Learning Operations), Biomedical Engineering, Artificial Intelligence, Game Theory, Data Ethics, Prompt Engineering, Probability & Statistics, Machine Learning Methods

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Value Chain Management Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Research Methodologies, Strategic Decision-Making, Negotiation, Stakeholder Management, Intercultural Competence, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Leadership, Business Strategy, Leadership Development

    Earn a degree

    Degree · 1 - 4 Years

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1
384385386387

In summary, here are 10 of our most popular marketing analytics courses

  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • Usar o BigQuery ML para inferĂȘncia: Google Cloud
  • Google Cloud ă«ăŠă‘ă‚‹ç”Ÿæˆ AI ă‚’äœżç”šă—ăŸă‚Šă‚§ăƒ–ă‚”ă‚€ăƒˆăźăƒąăƒ€ăƒŠă‚€ă‚ŒăƒŒă‚·ăƒ§ăƒł: Google Cloud
  • Boost Productivity with Gemini in BigQuery - Français: Google Cloud
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Financial Management Graduate Certificate: University of Illinois at Urbana-Champaign
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Master of Science in Data Science (Statistics): University of Leeds
  • Certificado en GestiĂłn y PolĂ­ticas en Salud PĂșblica: Pontificia Universidad CatĂłlica de Chile
  • MaestrĂ­a en Inteligencia Artificial: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackÂź Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok