• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Smart Learning Design

    Skills you'll gain: Blended Learning, Digital pedagogy, Education Software and Technology, Interactive Learning, Instructional Design, Innovation, Solution Design, Learning Strategies, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AI Content Creation with DALL-E: Visual SEO Strategy

    Skills you'll gain: Prompt Engineering, AI powered creativity, Generative AI, Blogs, Search Engine Optimization, Content Development and Management, Content Strategy, Content Creation, Content Optimization, Keyword Research, ChatGPT

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Create Beautiful Imagery with Midjourney AI

    Skills you'll gain: AI powered creativity, Photo Editing, Image Quality, Generative AI, Graphics Software, Adobe Photoshop, AI Personalization, Content Creation, Editing, User Accounts, Multimedia, Video Editing, File Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Audits: Find & Fix Common Website SEO Issues

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Web Analytics, Content Performance Analysis, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Prioritization

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Legal Professionals

    Skills you'll gain: AI Integrations, Artificial Intelligence, Machine Learning Methods, Machine Learning, Contract Management, Contract Compliance, Predictive Modeling, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Fundamentals of Natural Language Processing

    Skills you'll gain: Natural Language Processing, Model Evaluation, Model Optimization, Embeddings, Text Mining, Logistic Regression, Model Training, Statistical Modeling, Machine Learning Methods, Markov Model, Classification Algorithms, Data Preprocessing, Supervised Learning

    Build toward a degree

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Big Data Analysis with Scala and Spark (Scala 2 version)

    Skills you'll gain: Apache Spark, Scala Programming, Apache Hadoop, Big Data, Data Manipulation, Distributed Computing, Data Processing, Performance Tuning, SQL, Data Transformation, Network Performance Management, Data Persistence, Data Analysis, Programming Principles

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: ChatGPT, AI Enablement, AI Product Strategy, Market Research, Financial Forecasting, AI Personalization, Strategic Thinking, Market Analysis, Generative AI Agents, Market Intelligence, Supply Chain, LLM Application, Generative AI, Supply Chain Planning, Strategic Decision-Making, Supply Chain Management, Digital Transformation, Innovation, AI Integrations, Forecasting

    3.9
    Rating, 3.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Change Management and Organizational Transformation

    Skills you'll gain: Organizational Change, Business Transformation, Mergers & Acquisitions, Change Management, Organizational Development, Digital Transformation, Culture Transformation, Agile Methodology, Scaled Agile Framework, Adaptability, Organizational Leadership, Organizational Strategy, Business Leadership, Organizational Effectiveness, Strategic Planning, Technology Strategies, Organizational Structure, Innovation, Leadership, Business Strategy

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Get Started with Procreate Dreams: Animation for Everyone

    Skills you'll gain: Animations, Animation and Game Design, Multimedia, Motion Graphics, Video Editing, Computer Graphic Techniques, Photo/Video Production and Technology, Knowledge of Apple Software, Graphics Software, Data Import/Export, User Interface (UI), Timelines, File Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Gestión de productos digitales: Fundamentos modernos

    Skills you'll gain: Product Management, New Product Development, Product Development, Product Improvement, Product Marketing, Innovation, Product Planning, Business Modeling, Stakeholder Engagement, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Customer Analysis, Data-Driven Decision-Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pearson

    SQL for Any IT Professional

    Skills you'll gain: Database Design, Relational Databases, SQL, Database Management, Query Languages, Database Theory, Data Management, Database Management Systems, Databases, Database Development, Database Architecture and Administration, Data Integrity, Oracle Databases, Data Modeling, Data Access, Data Analysis, Data Manipulation, Data Structures, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 1 - 4 Weeks

1…387388389…638

In summary, here are 10 of our most popular digital analytics courses

  • Smart Learning Design: Politecnico di Milano
  • AI Content Creation with DALL-E: Visual SEO Strategy: Coursera
  • Create Beautiful Imagery with Midjourney AI: Packt
  • SEO Audits: Find & Fix Common Website SEO Issues : Skillshare
  • AI for Legal Professionals: AI CERTs
  • Fundamentals of Natural Language Processing: University of Colorado Boulder
  • Big Data Analysis with Scala and Spark (Scala 2 version): École Polytechnique Fédérale de Lausanne
  • What are GPTs and How can they work for my business?: Coursera
  • Change Management and Organizational Transformation: John Wiley & Sons
  • Get Started with Procreate Dreams: Animation for Everyone: Skillshare

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok