Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Analysis, Analytics, Big Data, Applied Machine Learning, Model Training, Google Cloud Platform, Machine Learning Algorithms, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
Intermediate · Course · 1 - 4 Weeks

Università di Napoli Federico II
Skills you'll gain: Spatial Data Analysis, Data Integration, Tableau Software, Geospatial Mapping, Spatial Analysis, Data Manipulation, Data Analysis, Data Visualization Software, Data Transformation, Data Mapping, Interactive Data Visualization, Analytics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Product Demonstration, Microsoft PowerPoint, Solution Selling, Proposal Writing, Productivity Software, Proposal Development, Multimedia, Organizational Skills, Sales
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Production, Digital pedagogy, Virtual Environment, User Interface and User Experience (UI/UX) Design, Virtual Reality, Teaching, User Experience Design, Education Software and Technology, User Centered Design, Adult Learning Principles, Student Engagement, Learning Styles, UI/UX Research, Online Advertising
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Business Planning, Content Creation, Intellectual Property, Digital Publishing, Writing, Writing and Editing, Subcontracting, Marketing Strategies, Editing, Journals, Product Promotion, Branding
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, Content Strategy, Content Optimization, Web Analytics and SEO
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Big Data, Model Training, Predictive Modeling, Google Cloud Platform, Data Access, Applied Machine Learning, Predictive Analytics, Forecasting, Data Management, Machine Learning
Intermediate · Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Ethics, AI Personalization, Responsible AI, Agentic systems, Artificial Intelligence, Robotics, Automation, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Legal Risk, Predictive Analytics, Law, Regulation, and Compliance, Regulation and Legal Compliance, Cognitive flexibility, Governance, Case Studies, Investment Management, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Recurrent Neural Networks (RNNs), Forecasting, Model Optimization, Predictive Analytics, Data Preprocessing, Statistical Modeling, Model Evaluation, Machine Learning Methods, Data Processing, Feature Engineering, Data Visualization Software
Intermediate · Course · 1 - 3 Months