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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • M

    Microsoft

    Web Development Fundamentals

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), Data Persistence, Event-Driven Programming, HTML and CSS, Web Applications, Front-End Web Development, Semantic Web, Javascript, Browser Compatibility, Secure Coding, Web Content Accessibility Guidelines, Data Storage Technologies, Application Security, Data Validation, Data Management

    3.8 stars, 8 reviews, Beginner, Course, 1 - 3 Months

    ★ 3.8 (8) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Data-Driven Marketing, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Customer Data Management, Social Media Marketing, Data Import/Export

    4.4 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • N

    Northeastern University

    Engineering Probability and Statistics Part 1

    Skills you'll gain: Probability & Statistics, Statistics, Probability Distribution, Probability, Data Literacy, Statistical Methods, Statistical Modeling, Data Analysis, Bayesian Statistics, Statistical Analysis, Exploratory Data Analysis, Combinatorics, Descriptive Statistics, Correlation Analysis, Mathematical Modeling, Applied Mathematics

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Circular Product Design Frameworks and Certifications

    Skills you'll gain: Sustainable Design, Human Centered Design, Environmental Regulations, Sustainability Standards, Design Thinking, Sustainable Business, Product Development, Product Design, Regulatory Compliance, Sustainable Engineering, Corporate Sustainability, Product Lifecycle Management, Conceptual Design, Design Strategies, Waste Minimization, Corporate Strategy

    5 stars, 6 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    AI Traffic Analysis and Optimization

    Skills you'll gain: Search Engine Optimization, Content Optimization, Web Analytics, Google Analytics, Content Performance Analysis, Generative Engine Optimization (GEO), Conversion Funnel Analysis, Dashboard Creation, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Ad Hoc Analysis, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)

    Intermediate · Course · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create Engaging Presentations with Easelly

    Skills you'll gain: Education Software and Technology, Digital pedagogy

    4.7 stars, 47 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (47) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • J

    Johns Hopkins University

    Advanced Cybersecurity Techniques

    Skills you'll gain: MITRE ATT&CK Framework, Penetration Testing, Exploitation techniques, Mobile Security, Vulnerability Scanning, Cybersecurity, Security Testing, Application Security, Network Security, Vulnerability Assessments, Web Applications, Wireless Networks, Network Protocols

    Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Pearson

    SQL for Any IT Professional

    Skills you'll gain: Database Design, Relational Databases, SQL, Database Management, Query Languages, Database Theory, Database Development, Data Management, Database Management Systems, Databases, Database Architecture and Administration, Database Systems, Data Integrity, Oracle Databases, Data Modeling, Data Access, Data Analysis, Data Manipulation, Data Structures, User Accounts

    4.5 stars, 6 reviews, Intermediate, Specialization, 1 - 4 Weeks

    ★ 4.5 (6) · Intermediate · Specialization · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Build Customizable Sales Presentation Graphics using Canva

    Skills you'll gain: Data Visualization, Sales Process, Sales Presentations, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design, User Accounts

    4.7 stars, 27 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (27) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • C

    Coursera

    Mastering Data Analysis with Pandas: Learning Path Part 5

    Skills you'll gain: Pandas (Python Package), Data Visualization, Plot (Graphics), Data Manipulation, Statistical Visualization, Data Cleansing, Text Mining, Exploratory Data Analysis, Data Analysis, Data Preprocessing, Python Programming

    4.6 stars, 17 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (17) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook

    Skills you'll gain: Email Marketing, A/B Testing, Campaign Planning, Key Performance Indicators (KPIs), Newsletters, Email Automation, Campaign Management, Stakeholder Communications, Marketing Analytics, Copywriting, Data-Driven Marketing, Dashboard Creation, Business Metrics, Marketing Automation, LinkedIn, Marketing Communications, Marketing Planning, Marketing, Data Analysis, Generative AI Agents

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillUp

    Tableau Capstone Project

    Skills you'll gain: Tableau Software, Peer Review, Data Storytelling, Dashboard Creation, Dashboard, Data Presentation, Presentations, Data Cleansing, Business Intelligence, Data Visualization Software, Data Visualization, Interactive Data Visualization, Business Intelligence Software, Data Quality, Data Preprocessing, Data Analysis, Key Performance Indicators (KPIs)

    Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular digital analytics courses

  • Web Development Fundamentals: Microsoft
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Engineering Probability and Statistics Part 1: Northeastern University
  • Circular Product Design Frameworks and Certifications: University of Colorado Boulder
  • AI Traffic Analysis and Optimization: Coursera
  • Create Engaging Presentations with Easelly: Coursera
  • Advanced Cybersecurity Techniques: Johns Hopkins University
  • SQL for Any IT Professional: Pearson
  • Build Customizable Sales Presentation Graphics using Canva: Coursera
  • Mastering Data Analysis with Pandas: Learning Path Part 5: Coursera

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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