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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of California, Davis

    Designing and Implementing Your Coaching Strategy

    Skills you'll gain: Employee Coaching, Coaching, Organizational Change, Key Performance Indicators (KPIs), Management Training And Development, Team Performance Management, Employee Performance Management, Performance Metric, Organizational Development, Performance Management, Performance Analysis, Leadership and Management, Organizational Effectiveness, Process Development, Performance Measurement, Change Management, Practice Management, Meeting Facilitation, Constructive Feedback, Professional Development

    ★ 4.6 (38) · Mixed · Course · 1 - 3 Months

  • S

    SkillsBooster Academy

    AI for Marketing and Sales

    Skills you'll gain: Prompt Engineering, Email Marketing, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Customer Analysis, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales

    ★ 4.7 (22) · Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Master the 8Ps of Service Marketing

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Integrated Marketing Communications, Service Design, Service Management, Personalized Service, Service Improvement, Service Level, Strategic Marketing, Marketing Communications, Employee Training, Product Marketing, Operational Excellence, Marketing Channel, Marketing, Product Strategy, Quality Management, Staff Management, Promotional Strategies, Operational Efficiency

    Mixed · Course · 1 - 3 Months

  • M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Resource Allocation, Business Modeling, Resource Management, Resource Planning, Sales Development, Sales Strategy, Commercialization, Plan Execution, Customer Relationship Building, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing Planning, Entrepreneurial Finance, Operating Budget, Marketing

    ★ 4.8 (133) · Mixed · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Digital Marketing: Audience, Campaigns, and Metrics

    Skills you'll gain: Marketing Analytics, Strategic Marketing, Digital Marketing Campaigns, Web Analytics and SEO, MarTech, Social Media Campaigns, Web Content, Cross-Channel Marketing, Social Media Marketing, Search Engine Optimization, Marketing Automation, Marketing Channel, AI Personalization, Media and Communications, Marketing Planning, Content Management Systems, Content Performance Analysis, Integrated Marketing Communications, Media Planning, Key Performance Indicators (KPIs)

    ★ 4.6 (8K) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Oxford

    Social Innovation: Strategy for Nonprofit Organisations

    Skills you'll gain: Social Impact, Design Thinking, Initiative and Leadership, Organizational Leadership, Innovation, Strategic Planning, Community Development, Philanthropy, Organizational Change, Sustainable Development, Social Work, Human Centered Design, Project Design, Growth Strategies, Risk Management, Stakeholder Engagement, Research

    ★ 4.7 (19) · Mixed · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Otimizando o Marketing Digital

    Skills you'll gain: Campaign Management, Campaign Planning, Digital Marketing Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Digital Analysis, Data-Driven Marketing, Conversion Funnel Analysis, Performance Reporting, Customer Insights, Marketing Analytics, Customer experience improvement, Customer Engagement, Marketing Communications, Customer Retention

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Comportamento e Marketing Digital

    Skills you'll gain: Integrated Marketing Communications, Digital Analysis, Marketing Strategies, Digital Marketing, Customer Analysis, Consumer Behaviour, Data-Driven Marketing, Strategic Marketing, Digital Marketing Campaigns, Digital Marketing Tools, Journey Mapping, Persona Development, Target Market, Target Audience, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Marketing: Building Iconic Brands

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing, Branding, Marketing Strategies, Promotional Strategies, Integrated Marketing Communications, Brand Strategy, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Customer Analysis, Cultural Responsiveness, Market Opportunities, Strategic Planning, Advertising

    ★ 4.8 (124) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Align AI: Finance, Strategy, and Funding

    Skills you'll gain: Backlogs, AI Enablement, Program Management, Business Priorities, Case Studies, Cost Management, Program Implementation, Feasibility Studies, Project Finance, Project Risk Management, Business Strategy, Key Performance Indicators (KPIs), Proposal Writing, Sales Presentations, Organizational Strategy, Return On Investment, Business Metrics, Business Communication, Risk Management, Capital Budgeting

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing Strategies, Digital Brand Strategy, Customer Analysis, Customer experience strategy (CX), Marketing Planning, Target Market, Digital Marketing, Customer Insights, Content Strategy, Target Audience, Marketing Effectiveness, Brand Marketing, Persona Development, Brand Strategy, Agile Methodology, Journey Mapping, Storytelling, Consumer Behaviour, Conversion Funnel Analysis

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yonsei University

    International Marketing Entry and Execution

    Skills you'll gain: Global Marketing, Diversity Marketing, Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Marketing Management, Business-To-Consumer, Marketing Strategies, Innovation, Marketing Planning, Promotional Strategies, Marketing Channel, Marketing Strategy and Techniques, Go To Market Strategy, Market Opportunities, Target Audience, Product Marketing, Market Analysis, Customer Analysis

    ★ 4.7 (342) · Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Designing and Implementing Your Coaching Strategy: University of California, Davis
  • AI for Marketing and Sales: SkillsBooster Academy
  • Master the 8Ps of Service Marketing: EDUCBA
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Digital Marketing: Audience, Campaigns, and Metrics: University of Illinois Urbana-Champaign
  • Social Innovation: Strategy for Nonprofit Organisations: University of Oxford
  • Otimizando o Marketing Digital: Fundação Instituto de Administração
  • Comportamento e Marketing Digital: Fundação Instituto de Administração
  • Global Marketing: Building Iconic Brands: University of Illinois Urbana-Champaign
  • Align AI: Finance, Strategy, and Funding: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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