Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Infographics, Time Series Analysis and Forecasting, Looker (Software), Data Visualization, Financial Forecasting, Marketing Analytics, Product Marketing, Transfer Learning, Applied Machine Learning, Operations Research, Random Forest Algorithm, Process Optimization, Statistical Machine Learning, Statistical Analysis
Credit offered
Mastertrack · 6 - 12 Months
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Statistical Hypothesis Testing, Sales Process, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Presentation, Systems Thinking, Deep Learning, Computer Vision, Reinforcement Learning, Unsupervised Learning, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, MLOps (Machine Learning Operations), Marketing Analytics, Logistic Regression, Descriptive Analytics, Transfer Learning, Strategic Decision-Making, Operations Research, Simulations, Presentations
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Data Visualization, Predictive Analytics, Unsupervised Learning, Data Cleansing, Matplotlib, Model Evaluation, Regression Analysis, Dimensionality Reduction, Exploratory Data Analysis, Descriptive Analytics, Supervised Learning, Data Science, Plot (Graphics), Data Analysis, Pandas (Python Package), Data-Driven Decision-Making, Time Series Analysis and Forecasting, Predictive Modeling, Visualization (Computer Graphics), Scientific Visualization
Credit offered
Mastertrack · 6 - 12 Months

University of Huddersfield
Skills you'll gain: Probability & Statistics, Exploratory Data Analysis, Graph Theory, Descriptive Statistics, Linear Algebra, Correlation Analysis, Integral Calculus, Matplotlib, Calculus, Computational Logic, Differential Equations, Data Visualization Software, Logical Reasoning, Theoretical Computer Science, Python Programming, Numerical Analysis, Applied Mathematics, Data Analysis, Mathematical Modeling, Advanced Mathematics
Earn a degree
Degree · 1 - 4 Years

University Certificate · 6 - 12 Months

Universidad de los Andes
Skills you'll gain: Technology Strategies, Environmental Social And Corporate Governance (ESG), Organizational Strategy, Classification Algorithms, Engineering Management, Oral Expression, Systems Thinking, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Feasibility Studies, Solution Delivery, Infrastructure Security, Financial Statements, Environmental Management Systems, Asset Management, Operations Research, Project Risk Management, Team Management, Operational Efficiency
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Financial Statement Analysis, Business Valuation, Descriptive Analytics, FinTech, Financial Statements, Derivatives, Social Determinants Of Health, Gerontology, Cloud Security, Portfolio Management, Strategic Decision-Making, Customer Analysis, Risk Analysis, Digital Transformation, Presentations, Assertiveness, Governance, Credit Risk, Financial Analysis, Health Policy
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Retrieval-Augmented Generation, LangChain, LLM Application, Vector Databases, Generative AI, Large Language Modeling, Prompt Engineering, Embeddings, Model Evaluation, Information Architecture, Text Mining
Intermediate · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management
Beginner · Course · 1 - 4 Weeks