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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Tools: Machine Learning and AI

    Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Customer Insights, Advanced Analytics, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Digital Mood Board with Canva

    Skills you'll gain: Canva (Software), Storytelling, Color Theory, Data Sharing, Organizational Skills, Graphic and Visual Design, Graphic Design, Design, Creative Design, Dashboard, User Accounts, Design Elements And Principles, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Edureka

    MySQL for Data Analytics and Business Intelligence

    Skills you'll gain: MySQL, Business Intelligence, Role-Based Access Control (RBAC), SQL, Relational Databases, Data Presentation, Data Visualization Software, Database Management, Databases, Data Access, Query Languages, Data Transformation, Performance Tuning

    4
    Rating, 4 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Transformação Digital: Marketing na Era dos Dados

    Skills you'll gain: Marketing Automation, Digital Transformation, Marketing Strategies, Marketing Analytics, Marketing, Innovation, Digital Marketing, Data-Driven Decision-Making, Business Transformation, Brand Management, Customer experience strategy (CX), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Public Policies, Data Visualization Software, Case Studies, Political Sciences

    4.7
    Rating, 4.7 out of 5 stars
    ·
    91 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Financial Analytics in RStudio: Identify Profit Drivers

    Skills you'll gain: Operational Analysis, Performance Analysis, Performance Improvement, Data Import/Export, Variance Analysis, Exploratory Data Analysis, Data Analysis, Financial Analysis, Operations Management, Operating Expense, Plot (Graphics), Waterfall Methodology

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Applied Data Analytics with Python and SQL

    Skills you'll gain: Data Visualization, Web Scraping, SQL, Data Visualization Software, Pandas (Python Package), NumPy, Data Analysis, Databases, Data Manipulation, Database Management, Query Languages, Python Programming, Data Processing, Jupyter, Data Wrangling, Data Collection, Data Structures

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Digital Marketing, Consumer Behaviour, Communication Planning, Integrated Marketing Communications, Marketing Effectiveness, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Digital Communications, Content Strategy, MarTech

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Power BI: Data Analytics and Data Preparation

    Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Integration, Data Cleansing, Data Wrangling, Extract, Transform, Load, Data Preprocessing, Data Modeling, Business Intelligence, Data Visualization Software, Data Quality, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Legal Tech and the Digital Transformation of Law

    Skills you'll gain: Legal Technology, Blockchain, Legal Research, Legal Proceedings, Digital Transformation, Court Systems, Legal Writing, Artificial Intelligence, Automation, Innovation, Virtual Environment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Design de projetos de governo digital

    Skills you'll gain: Digital Transformation, User Centered Design, Data Integration, Human Resource Strategy, Project Design, Cybersecurity, Process Design, Data Management, Governance, Technology Strategies, Feasibility Studies, Program Evaluation, Interoperability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    IT for Business: Digital Transformation Strategy

    Skills you'll gain: Technology Strategies, IT Management, Operational Efficiency, Contract Management, Information Technology, Business Transformation, Digital Transformation, Enterprise Architecture, Risk Management, Governance, Operational Analysis, Service Management, Technology Solutions, Business Strategy, Compliance Management, Service Design, Strategic Planning

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
  • Create a Digital Mood Board with Canva: Coursera
  • MySQL for Data Analytics and Business Intelligence: Edureka
  • Transformação Digital: Marketing na Era dos Dados: Fundação Instituto de Administração
  • Data Analytics in the Public Sector with R: University of Michigan
  • Financial Analytics in RStudio: Identify Profit Drivers: Coursera
  • Applied Data Analytics with Python and SQL: Edureka
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Power BI: Data Analytics and Data Preparation: Whizlabs
  • Legal Tech and the Digital Transformation of Law: Universidad Austral

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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