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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • L

    Logical Operations

    Python Data Science: pandas, Matplotlib, and Seaborn

    Skills you'll gain: Seaborn, Matplotlib, Data Transformation, Plot (Graphics), Pandas (Python Package), Data Manipulation, Data Visualization Software, NumPy, Data Visualization, Data Analysis, Scatter Plots, Data Science, Jupyter, Graphing, Data Processing, Box Plots, Python Programming, Computer Programming, Computer Programming Tools, Software Development

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Data: Visualize, Summarize, and R

    Skills you'll gain: Exploratory Data Analysis, Data Literacy, Data Analysis, Package and Software Management, R Programming, R (Software), Statistical Analysis, Tidyverse (R Package), Data Wrangling, Data Analysis Software, Data Manipulation, Statistical Visualization

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using SQL

    Skills you'll gain: Google Gemini, Gemini, Text Mining, Google Cloud Platform, Data Management, Image Analysis, Unstructured Data, SQL, Large Language Modeling, Data Analysis, Statistical Reporting, Machine Learning

    Intermediate · Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Monetization Models To Boost Lifetime Customer Value (LTV)

    Skills you'll gain: Revenue Management, Upselling, Customer Retention, Cross Selling, Market Trend, Customer Acquisition Management, Business Modeling, Competitive Analysis, Product Strategy, Consumer Behaviour, Sustainable Business, Growth Strategies

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment avoir plus d'abonné sur Twitter en twettant

    Skills you'll gain: Content Scheduling, Social Media Marketing, Social Media Management, Social Media, Social Media Content, Scheduling, Growth Strategies, Drive Engagement

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crafting AI Identities: Strategies & Ethical Considerations

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, AI literacy, Persona Development, User Experience Design, Artificial Intelligence, Human Centered Design, Ethical Standards And Conduct, User Centered Design

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master SPSS GUI Navigation and Data Analysis Skills

    Skills you'll gain: Data Visualization, SPSS (Software), Data Presentation, Data Literacy, Statistical Visualization, Statistical Analysis, SPSS, Data Transformation, Data Manipulation, Data Processing, Data Wrangling, Data Analysis, Graphing, Statistical Software, Data Import/Export, File Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Forecast & Evaluate Market Trends

    Skills you'll gain: Demand Planning, Time Series Analysis and Forecasting, Trend Analysis, Market Trend, Forecasting, Strategic Decision-Making, Predictive Analytics, Predictive Modeling, Data-Driven Decision-Making, Strategic Thinking, Decision Making, Performance Measurement, Business Strategy, Market Opportunities, Performance Analysis, Business Planning, Key Performance Indicators (KPIs), Gap Analysis, Variance Analysis, Business Development

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Wie erstellen Sie einen Facebook-Geschäftsführer

    Skills you'll gain: Facebook, Social Media Management, Account Management, Social Media, Resource Allocation, User Accounts, Social Media Marketing, Asset Management, Business Management, Content Creation, Content Marketing, Social Work

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Segment and Retain Customers

    Skills you'll gain: Customer Retention, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Engagement, Customer Relationship Management, Customer Relationship Building, Customer Analysis, Target Audience, HubSpot CRM, Marketing Automation, Customer Insights, Email Marketing, Email Automation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Online Data Migration to BigQuery using Striim

    Skills you'll gain: MySQL, Google Cloud Platform, Data Migration, Database Management, SQL, Data Store, Big Data, Extract, Transform, Load, Data Pipelines, Data Management, Cloud Deployment

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Analyzing and Securing AI System Performance

    Skills you'll gain: Threat Modeling, Data Visualization, Data Presentation, AI Security, Interactive Data Visualization, A/B Testing, Threat Management, Open Web Application Security Project (OWASP), Secure Coding, Application Security, Responsible AI, System Monitoring, MLOps (Machine Learning Operations), Analytics, Data Governance, Application Programming Interface (API), Vulnerability Assessments, Cyber Governance, Data Processing, Data Management

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Python Data Science: pandas, Matplotlib, and Seaborn: Logical Operations
  • Analyze Data: Visualize, Summarize, and R: Coursera
  • Analyze Customer Reviews with Gemini Using SQL: Google Cloud
  • Monetization Models To Boost Lifetime Customer Value (LTV): Alex Genadinik
  • Comment avoir plus d'abonné sur Twitter en twettant: Coursera
  • Crafting AI Identities: Strategies & Ethical Considerations: Coursera
  • Master SPSS GUI Navigation and Data Analysis Skills: EDUCBA
  • Forecast & Evaluate Market Trends: Coursera
  • Wie erstellen Sie einen Facebook-Geschäftsführer: Coursera
  • Segment and Retain Customers: Coursera

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