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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Brand Marketing, Marketing Planning, Marketing Strategy and Techniques, Branding, Marketing Management, Value Propositions, Brand Strategy, Business Strategy, Go To Market Strategy, Digital Marketing

    ★ 4.9 (20) · Beginner · Course · 1 - 3 Months

  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    ★ 4.8 (6) · Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Kibana Projects: Data Analytics & Visualization

    Skills you'll gain: Dashboard, Dashboard Creation, Kibana, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, System Monitoring, Data Presentation, Data Visualization Software, Web Analytics, Exploratory Data Analysis, Trend Analysis, Decision Support Systems, Data Analysis, Automation, Business Intelligence, IT Automation, Content Performance Analysis, Data Wrangling, Data Science

    ★ 4.8 (13) · Beginner · Specialization · 1 - 4 Weeks

  • E

    Edureka

    Analytics Engineering Workflows with dbt

    Skills you'll gain: Data Quality, SQL, YAML, Data Pipelines, Data Validation, CI/CD, Data Modeling, Collaborative Software, Data Transformation, Data Integrity, Code Reusability, Version Control, Git (Version Control System), Technical Documentation, Metadata Management, Maintainability, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    AI & Predictive Analytics with Python

    Skills you'll gain: Unsupervised Learning, Predictive Modeling, Supervised Learning, Model Evaluation, Applied Machine Learning, Predictive Analytics, Random Forest Algorithm, Text Mining, Classification Algorithms, Machine Learning Methods, Natural Language Processing, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Computational Logic, Python Programming, Image Analysis, Data Science, Data Processing, Unstructured Data

    ★ 5 (7) · Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Lining, Communication Planning, Product Strategy, Marketing, Product Assortment, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Product Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Advertising Campaigns, Consumer Behaviour, Promotional Strategies, Market Opportunities, Value Propositions, Writing

    ★ 4.8 (734) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AI Marketing and Campaign Optimization

    Skills you'll gain: Content Performance Analysis, Marketing Analytics, Data-Driven Marketing, Content Scheduling, Marketing Automation, Performance marketing, Web Analytics, Email Automation, Customer Analysis, Campaign Management, Customer Retention, Content Optimization, Promotions and Campaigns, Revenue Forecasting, Search Engine Optimization, Content Development and Management, Financial Forecasting, Strategic Partnership, Budget Management, Copywriting

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Digital Marketing Tools, Campaign Planning, Digital Marketing Campaigns, Marketing Effectiveness, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Digital Marketing, Digital Brand Strategy, Customer Analysis, Marketing Analytics, Customer experience strategy (CX), Marketing Planning, Data-Driven Marketing, Performance Analysis, Strategic Marketing, Target Market, Digital Analysis, Marketing

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics: Communicating with Data

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Storytelling, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Analytics, Data Analysis, Analytical Skills, R (Software), Communication, Digital Marketing, Health Care

    ★ 4.6 (659) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Predictive Modeling, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Analytics, Data Analysis Software, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Statistical Software, Statistical Modeling, Advanced Analytics, Forecasting, Business Analytics, Analysis, Quantitative Research, Statistics, Probability & Statistics

    ★ 5 (10) · Mixed · Course · 1 - 3 Months

  • S

    SAS

    Getting Started with SAS Visual Analytics

    Skills you'll gain: SAS (Software), Data Quality, Data Analysis, Data Analysis Software, Business Analytics, Exploratory Data Analysis, Data Cleansing, Virtual Environment, Interactive Data Visualization, Data Access, Statistical Reporting, Data Transformation, Statistical Programming

    ★ 4.7 (890) · Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Analytics, Law, and Athlete Representation

    Skills you'll gain: Performance Analysis, Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Data Management, Contract Management, Decision Making, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Operations Management

    ★ 5 (7) · Beginner · Course · 1 - 3 Months

1…464748…492

In summary, here are 10 of our most popular marketing analytics courses

  • Relación entre Branding y Marketing: Pontificia Universidad Católica del Perú
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea
  • Kibana Projects: Data Analytics & Visualization: EDUCBA
  • Analytics Engineering Workflows with dbt: Edureka
  • AI & Predictive Analytics with Python: EDUCBA
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • AI Marketing and Campaign Optimization : Coursera
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Introduction to Business Analytics: Communicating with Data : University of Illinois Urbana-Champaign
  • Predictive Analytics: Apply, Analyze & Interpret: EDUCBA

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